Spreadex are giving Sunderland AFC fans the option to buy the 2024-25 home shirts without its branding on the front. The UK-based financial trading and sports betting firm has been the Championship club’s principal partner since 2022 and will continue to be placed centrally on all men’s playing kits throughout the new campaign. Spreadex’s Head of Marketing, Andy MacKenzie, said: …
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Spreadex has been named Sunderland AFC’s new principal partner ahead of the 2022-23 football season. The Spreadex Sports logo will be featured on the Championship team’s home and away shirts until summer 2025. “We are overjoyed to be partnering with Sunderland AFC at such an exciting time for the club after their promotion back to the Championship,” said David MacKenzie, …
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Mobile betting games developer Low6 has expanded its sports affiliations by launching its new U’s Picks app in cooperation with Colchester United FC. The app can be played for free by Colchester fans on every match day, with a share of £500 as the main prize. Supporters will need to accurately predict designated match outcomes in order to win the …
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GVC Holdings has revealed that it has increased its ‘cash and in-kind contributions towards responsible gambling charities’ during 2019. Publishing its 2019-20 CSR Report, the betting group revealed that cash and in-kind contributions to charities increased from £2.51 million in 2018 up to £3.61 million in 2019. The report read: “Having already doubled our investment into research, education and treatment …
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From sponsorship to the ever-expanding world of football media coverage, when it comes to the business of football, InsiderSport has you covered. This week’s OTB reports on the latest MLS expansion franchise, FIFA’s Club World Cup announcement and Amazon’s latest fly-on-the-wall documentary featuring Tottenham Hotspur. FIFA awards hosting rights of the 2021 Club World Cup to China China PR has …
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Targeting UK football fans, this weekend industry charity GambleAware launches the next phase of its ‘Bet Regret’ safer gambling campaign, which will encourage audiences to reconsider their gambling habits. Launching new Bet Regret marketing inventory, GambleAware will accompany the campaign with the tagline of ‘Think Twice or You’ll Bet Regret it’. GambleAware has run its Bet Regret campaign since February …
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Serving GVC Holdings’ group-wide ‘Changing for the Bettor’ social responsibility mandate, Ladbrokes informs that it will not renew its legacy title sponsorship of the Scottish Professional Football League (SPFL). The bookmaker, who has served as SPFL sponsor since the 2015/16 season, had previously chosen to donate its £2 million per season sponsorship to industry charity GambleAware, promoting its ‘Bet Regret’ …
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Ladbrokes has this morning informed that ‘Children with Cancer UK’ will serve as its new Charity Partner, agreeing on a three-year arrangement which will see the bookmaker raise funds to help the organisation improve survival rates of young patients. Children with Cancer UK has been selected by Ladbrokes staff and will see the bookmaker utilise its marketing assets and sports …
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Betdaq has unveiled its latest brand ambassador, with grade 1 winning National Hunt trainer Harry Whittington aligning himself with the online betting exchange brand. Under the terms of the partnership Whittington is to provide content on a weekly basis to Betdaq’s multi-sport content site, betdaqtips.com, which will see its customers offered a unique insight “into one of the UK’s most …
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Betting exchange brand BETDAQ has agreed a deal with League One outfit Sunderland AFC, which sees the firm announced as new title sponsor of the club. Under the terms of the new agreement BETDAQ, which forms part of the GVC Group, will see its branding appear on the front of Sunderland’s official jerseys, whilst also featuring prominently around its Stadium …
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