From sponsorship to the ever-expanding world of football media coverage, when it comes to the business of football, SBC has you covered. This edition looks at financial trouble for Hartlepool United as well as plans for the 2022 World Cup in Qatar. ____________________ Iran could assist Qatar with 2022 World Cup hosting It was always expected that when the 2022 …
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Speaking at the Soccerex Global Convention in Manchester, Betvictor’s head of brand Shane Stafford described having a ‘strategy’ as ‘key to utilising the assets’ that come from a sporting partnership. Addressing the sponsorship panel, Stafford said: “When going into Snapchat, Facebook and Twitter don’t just go into it without a strategy, I’ve seen lots of brands that have just jumped …
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Addressing the Soccerex Asian Forum in Jordan on the issues of sports corruption and match fixing, Chris Eaton Executive Director of the International Centre for Sports Security (ICSS) urged attending delegates to push for all Asian nations to adopt a “transparent, legalised, regulated and supervised sport betting, so there will be far less money to fix football or any other …
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Nike and Adidas are the two names that first tend to come to mind when discussing football kit sponsors. They are the two titans, the fierce rivals and the biggest spenders. It was announced recently that Manchester United will be dropping Nike, from the end of the 2014/15 season, in favour of a lucrative deal with Adidas. This is a …
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The Soccerex African Forum, 4-5 November, Durban, South Africa, will feature leading African sports governance figures discussing impacts and strategies on match fixing and sports corruption within African football. Soccerex have confirmed Sam Nyamweya, President of the Kenya Football Federation (KFF) and Kwesi Nyantakyi, President of the Ghana Football Association as key football governance speakers attending the forum. The leaders …
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