Tag Archives: Sky Bet

Perform’s ‘Opta Fast Player Statistics’: Strange looks in the pub, but a breakthrough second screen experience

Fast Player

In the first of an irregular series road-testing new sports betting innovations, SBC News’ Luke Massey unearths a second-screen gem in Perform’s Opta Fast Player Statistics feed… The first quarter of 2019 saw Sky Bet, bet365, Ladbrokes and Coral launch new player betting experiences. The offerings combine pre-match and in-play markets like player passes and shots with new, real-time display …

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Betting on Sports America delegates get free Sports Betting Masterclass

Sports Betting Masterclass

Delegates at Betting on Sports America now have access to a Sports Betting Masterclass worth $1,000 as part of their event ticket. Held at Jay Z’s prestigious 40/40 Club in Manhattan, SBC will be hosting a Masterclass from 3pm to 6pm on Tuesday 23 April run by Jonathan Smith, the founder of Sportsbook Training Services, with input from Anthony Gray (Senior …

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Sky Bet’s Pete Wallis joins EPIC Risk Management

SBC News Sky Bet's Pete Wallis joins EPIC Risk Management

Independent gambling harm minimisation consultancy EPIC Risk Management has continued to develop its growth strategy through the appointment of Pete Wallis. Joining the consultancy from Sky Betting and Gaming, Wallis will be tasked with facilitating the continued progress of the company. He will oversee the creation of initiatives which will identify and effectively intervene with customers experiencing gambling related harms …

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Global Stars Group updates long & mid-term operating directives

SBC News Global Stars Group updates long & mid-term operating directives

The executive team of Toronto TSX-listed The Stars Group Inc has today disclosed the firm’s medium-to-long term directives, having significantly enlarged its global identity acquiring Sky Betting & Gaming (Sky Bet) and the Australian assets of CrownBet and William Hill Australia. Today in New York, the Stars Group hosted its ‘Investor Day’, outlining core potential growth opportunities, medium-term financial planning, …

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The Stars Group reviews UK media planning strategy

Sky Bet, Dan Colton

UK marketing news sources have reported that an enlarged Stars Group Inc, is currently reviewing its UK media strategy. Having absorbed the assets of Sky Betting & Gaming (Sky Bet) in 2018, the Toronto TSX-listed enterprise is assessing whether to combine its UK media planning and buying accounts as part of its post-acquisition realignment. At present, the Stars Group’s PokerStars …

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William Hill advances ‘Nobody Harmed’ campaign with Dan Whitlam appointment

SBC News William Hill advances 'Nobody Harmed' campaign with Dan Whitlam appointment

As part of the advancement to its ‘Nobody Harmed by Gambling’ campaign launched in July 2018, William Hill has appointed Dan Whitlam as its Head of Responsible Gambling for retail. Whitlam will be tasked with working alongside the Compliance, Gaming, L&D and Data Science divisions to strengthen and develop the ways in which the operator identifies, interacts and intervenes with …

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ASA bans Sky Bet ad after deeming it irresponsible

SBC News ASA bans Sky Bet ad after deeming it irresponsible

A Sky Bet advert broadcast on 30 August 2018 has been banned by the Advertising Standards Agency after being deemed socially irresponsible. The advert, fronted by Sky Sports presenter Jeff Stelling, promoted the operator’s “request a bet” service to customers which would allow punters to place a combination of bets throughout a football match. In the advert, Stelling says: “Forget …

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Rafi Ashkenazi: Stars Group will take advantage of UK disruption

SBC News Rafi Ashkenazi: Stars Group will take advantage of UK disruption

Rafi Ashkenazi, Chief Executive of the Stars Group Inc, has stated that effective integration of Sky Betting and Gaming (SBG) assets will simply lead to an enlarged Stars Group taking a larger market share of UK gambling. During the close of 2018, all listed gambling operators detailed tough trading, adjusting to new UK market conditions. For Ashkenazi, this represents the …

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Joe Petyt, Sky Bet: Taking a step forward from the defensive stance to VAR

VAR

Amidst all the excitement, or intrigue, that surrounds the role of the video assistant referee (VAR) – particularly ahead of its impending introduction to the Premier League – bookmakers have so far been forced to take a defensive stance to the detriment of the customer experience. However, after a World Cup which passed “largely free of VAR incidents”, the bookmakers …

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