Bodog has extended one of the longest running current shirt sponsorship deals in British football and will once again be adorning the shirt of Ayr United. The partnership is now entering its 7th year with Ayr United starting the season in the Ladbrokes Scottish League One, the third tier of football in Scotland, after suffering relegation last season. Ayr United …
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Royal Panda bets on BetConstruct after sealing QPR deal
BetConstruct has signed an agreement to provide Maltese online operator Royal Panda with a sportsbook solution for the UK market. The partnership with BetConstruct coincides with Royal Panda announcing a three-year shirt sponsorship deal with London-based Championship side Queens Park Rangers Football Club. The new partnership will allow Royal Panda to offer its users a unique sports betting experience, with up …
Read More »Getting shirty in the Bundesliga – A tale of bookmakers and sponsorship
Last week’s news that the 16 German states have finally agreed on making some changes to the sports betting laws means that SBC’s Betting on Football conference on 3-5 May at Stamford Bridge is a perfect platform to discuss what the implications are for the market. One of the sessions at Betting on Football is focusing on the development of the German industry …
Read More »NetBet becomes West Bromwich Albion’s latest betting partner
NetBet has signed a one year betting partnership with West Bromwich Albion. Well known in Europe and with growing success in the UK, NetBet has a track record of delivering football sponsorship deals in France. The website provides an online sport betting service that provides fans a wide range of markets for a number of competitions. It is not the …
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