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BOS – Styren focuses on differentiation for LeoVegas sportsbook

Johan Styren, CEO for LeoVegas, has confirmed that its June 2016 sportsbook launch was based on the application of skills that had made the company such a success in the casino world. Styren highlighted fast load times, quick registration, easy-to-use navigation, intuitive player experience and smooth payment systems as the main points of differentiation for the new sportsbook. The mobile-focused ... Read More »

Giving content marketing a spin for online casino brands

Content marketing is hugely successful in the sports betting sector, but can it work in the same way for casino games? Scott Longley investigates. Casino occupies a curious position within the online gambling universe. While all the evidence shows that the category of gaming is by far the largest vertical in revenue terms, it remains a product which to a degree ... Read More »

Leovegas takes on Yggdrasil content

Elmqvist, Yggdrasil & Casumo

Games providers Yggdrasil Gaming have signed a licensing agreement with LeoVegas.com to supply the online and mobile casino operator with its entire lottery and casino games portfolio. Yggdrasil Gaming specialises in lottery and instant lotto products, slot, keno, mobile and online scratch games, as well as pooled progressive jackpots, and will provide LeoVegas with its full suite of 23 ground-breaking ... Read More »