Tag Archives: Rivalry

SIS (Sports Information Services) has partnered with Rivalry to launch its H2H Global Gaming League (H2HGGL) eBasketball and eSoccer games in multiple international markets. Rivalry will offer its customers over 150,000 H2HGGL short-form games annually, presented with low-latency video, game stats, player form and more than 50 pre-game and in-play markets.  Jake Nowry, Sales and Business Development Manager at SIS …

In its latest push to engage with young and digitally engaged betting audiences, Rivalry has announced the upcoming launch of its ‘Rivalry Token’ cryptocurrency asset. The Canadian-headquartered international betting group, which operates with a specialist focus on esports but also offers sports and casino gaming services, plans to take its new token live in H2 2024. Rivalry customers will be …

Esports bookmaker Rivalry has renewed its partnership with Tier One Entertainment-owned esports organisation Blacklist International. As a result of the Dota 2-focused deal, the two companies will continue to jointly operate the Southeast Asian team, Blacklist Rivalry, along with a new focus on more ‘creative storytelling’ and fan-focused activations.  Tryke Gutierrez, CEO at Tier One Entertainment, commented: “Entering into our …

The word ‘innovation’ is somewhat inescapable when working in the igaming industry. There isn’t a day when the term isn’t used on LinkedIn or in a press release announcing a new product launch. But what does it mean to be truly innovative? And have we reached a point where we’re innovating too much? In a roundtable discussion, GR8 Tech CEO …

Rivalry has demonstrated a record Q3, reporting reduced marketing spend and flattened opex, as the group publishes its latest financial results. The period – which ended 30 September 2023 – saw revenue of $8.7m, representing 22% increase year-over-year (Q3 2022: $7.1m) and also the highest yet for the sports betting platform’s third quarterly activity. Notably, the TSX-listed esports-focused bookmaker also …

Rivalry has leveraged the gamification services of UK-based developer Low6, which has produced a free-to-play NBA fantasy basketball app for the Canadian sportsbook. Active in the Canadian and Australian regulated betting markets, Rivalry has a traditional focus on esports but also offers wagering on traditional sports – such as basketball – and is eyeing an expansion of its operations in …

The emerging betting market in Brazil is capturing more and more international attention, as Canadian esports-focused operator Rivalry becomes the latest firm to make a move. Rivalry’s latest marketing campaign features Brazilian esports influencer Gustavo “Baiano” Gomes. The campaign features Baiano and Rivalry, with the key goal being to ‘tap into Brazilian fans and their religious-like passion for national teams’.  …

Focusing on the Gen Z and millennial demographic was going smoothly and without a hitch for Rivalry until Q2 this year, when the firm revealed that its margin had been negatively impacted by some behavioural changes among this audience.  Despite this, CEO and Co-Founder Steven Salz explained to SBC following its Q2 earnings call that the group would continue doing …

For the marketing teams at Canadian esports betting operator Rivalry, content creation and applying lessons from the video game industry are central to its interactions with its target audience of Gen Z and millennial bettors. Billy Levy, the firm’s EVP of Corporate Development, provided a detailed snapshot into what he and fellow panellists will be discussing at the SBC Summit …

Rivalry expects to achieve profitability by H1 2024 after recording another quarter of revenue growth in Q2 2023, momentum which the firm expects to stay consistent into next year. The Canada-based firm – active in the Ontario and Australian markets, with a focus on esports – reported group-wide revenue of CAN$8.5m to its TSX investors, up 60% on corresponding Q2 …