Marketing specialist Paddy Power capitalised on the huge furore surrounding the protest by plane at Old Trafford this weekend by joining in on the act. There has been much media coverage on the fact that a group of disgruntled Manchester United fans raised funds for a fly-by message to express their dissatisfaction with current manager David Moyes, and the Irish …
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Controversial bookmaker Paddy Power is set to face more media backlash and animal rights protests regarding the opening of its latest betting market. The Irish operator has opened up betting on which animal is likely to be killed next at Copenhagen Zoo, in what may just be the Irish bookmaker’s crudest sports betting market yet. Last February the bookmaker came …
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Tottenham Labour Party MP, David Lammy met residents and councillors outside the Sugar Cane pub, in Lordship Lane, Wood Green to protest against sports betting operator Paddy Power plans to open a third retail betting shop in the area. The bookmaker plans to turn the privately owned pub site, into an area Paddy Power bookmaker. Lammy and protestors are concerned …
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Paddy Power has been warned over its future conduct by the Advertising Standards Authority (ASA) following its investigation into the bookmaker’s newspaper advert in The Sun on Sunday around the Oscar Pistorius trial. The advert, which offered ‘money back if he walks’, promoted a market on whether the South African Olympian would be found guilty or not of the accusation …
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The increasingly competitive world of money-back offers helped leading online betting service and affiliate FREEBETS.com enjoy its “best ever” Cheltenham Festival. Last week’s National Hunt racing extravaganza from Prestbury Park saw bookmakers launch their annual assault on player recruitment and retention and the FREEBETS.com team has been busy logging and ranking the wide range of offers and promotions. Paddy Power …
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Business man Matthew Tripp, ex owner of Australian focused sports betting operator Sportsbet.com.au will re-enter the Australian sports betting market. Having just finished his non-compete clause from the sale of Sportsbet.com.au to Irish sports betting operator Paddy Power, Tripp has quietly acquired embattled operator Betezy for a reported sum of AUS $10 million (£5.42 million) The acquisition of Betezy.com.au, will …
Read More »The public and media backlash over the Paddy Power Oscar Pistorius Money Back Campaign, could not have come at a worse time for all UK gambling operators. Only this week The House of Lords has been debating further and more stringent advertising regulation of the sector. Furthermore gambling operators are being attacked daily by media commentators and politicians. Put simply …
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The UK Advertising Standards Authority (ASA), has ordered Irish sports betting operator Paddy Power to remove its controversial ‘money-back’ campaign focused on the trail of South African Paralympic athlete Oscar Pistorius. The controversial advert depicts a photograph of Oscar Pistorius superimposed on a statue of an Academy Awards Oscar (award). The advert communicates as its tagline “It’s Oscar Time. Money …
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Paddy Power chief executive Patrick Kennedy has hailed another ‘good year’ for the bookmaker, which has marked growth in every division, particularly online which now delivers over three quarters of the group’s profits. The firm has reported a 17.5% upturn in revenues to €745m (£613m) for 2013, and record profit before tax of €141m (£116m), up 5% on 2012, despite …
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UK gambling operators have come together to support the recent launch of the Association of British Bookmakers (ABB) Code for Responsible Gambling and Player Protection. The code will come into action on the 1st of March 2014, and will look to bring new best practices for better protection of UK betting and gambling customers. The newly designed code implemented by the ABB, …
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