September 9, 2019
FTSE250 gambling group GVC Holdings will move to consolidate the creative advertising accounts of its UK flagship operators Ladbrokes and Coral. The account review is undertaken despite both GVC brands switching lead creative agencies during the course of 2018. Seeking to bolster World Cup Russia 2018 engagement, Ladbrokes launched its nationwide ‘Bettors of Britain’ campaign under the guidance of Cravens …
Read More »March 13, 2015
London creative advertising agency Beattie McGuinness Bungay (BMB) has won the Paddy Power £20 million advertising account following a pitch process assessed by marketing consultants Oystercatchers. In November 2010 Paddy Power marketing of its creative and brand direction after three years of working with agency Crispin Porter & Bogusky After a three month search process, Paddy Power have announced the …
Read More »November 10, 2014
Paddy Power marketing is set to undertake a review of its creative and brand direction, after three years of working with London marketing agency Crispin Porter & Bogusky . Paddy Power has requested marketing and brand consultancy Oystercatchers to handle the review and pitch process for Paddy Power. Oystercatchers has begun to draw a shortlist of potential agencies to pitch …
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