This year has been filled with a number of big announcements for TVBET. Whether it’s the expansion of the company’s existing product portfolio, the development of new products and even the launch of a new brand identity, Deputy Head of Sales Danuta Janicka-Mierzwa is confident that this year has been one of the best for TVBET. Reflecting on this year’s …
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Vitali Matsukevich: operators must embrace a diversified approach to igaming KPIs
Off the back of launching the ‘iGaming KPIs: Casino and Sports Betting Glossary’, SOFTSWISS Chief Operating Officer Vitali Matsukevich sat down with SBC News to discuss some of the factors that igaming operators must consider when assessing performance. Matsukevich pinpointed some of the traps that many betting and gaming companies fall into when looking at different metrics, before explaining why …
Read More »From start-up to world domination: John Gordon on Incentive Games’ story so far
The shift from chemical engineering to gambling isn’t a career change that you hear about every day. But for John Gordon, this marked the beginning of Incentive Games’ story. Now, Incentive Games is operational in more than 125 countries and looking to expand even further. With grand plans for world domination, Gordon takes us back to the inception of Incentive …
Read More »GR8 Tech: you cannot apply broad brush strokes when it comes to personalisation
Personalisation has become somewhat of a ‘word du jour’ for the iGaming industry as of late – bettors are demanding a more bespoke offering, and operators have been pulling out all of the stops to ensure they avoid providing a ‘one size fits all’ product. But delivering a personalised experience is no easy feat, which is where GR8 Tech comes …
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