Olympic Entertainment Group-owned OlyBet has announced that it is extending its partnership with Real Betis for an additional three seasons. The Estonia-based, pan-European gambling brand will continue to serve as the La Liga club’s premier regional betting partner in the continent, apart from Spain, following on from a collaboration which began in the 2021/22 season. Corey Plummer, CEO of OlyBet, …
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OlyBet adds 2023 Ryder Cup to growing golf portfolio
OlyBet has been named the official betting operator in Europe for the 2023 Ryder Cup. Following on from what has been described as a successful partnership between OlyBet Group and the DP World Tour, extending it to Ryder Cup was a ‘natural move’, the Olympic Entertainment Group-owned operator explained. Corey Plummer, Chairman and CEO of OEG and OlyBet Group, stated: …
Read More »Andrew Grimshaw, FSB: React, new international hubs and the upcoming World Cup
As one of the more mature betting markets, Europe still holds a wealth of opportunities for expansion – something that FSB has been capitalising on. Over the last few months, FSB has expanded its partnership portfolio across a host of markets as well as at home in the UK – all the while, it has also been making significant moves …
Read More »Polish cross-party committee calls for rethink of sports betting taxes
Pressure is mounting on Poland’s Ministry of Finance to undertake a review of its gambling tax structure, revitalising income generated from licensed bookmakers. A cross-party Sejm (lower parliament) committee representing ‘Polish consumers and entrepreneurship’, had announced that it has submitted a proposal advising the Ministry “to abandon the 12% turnover tax applied to sports betting.” The Committee has advised the …
Read More »OEG revises Lithuania profile to counter ‘aggressive taxes’
The governance of Olympic Entertainment Group (OEG), Eastern Europe’s largest omni-channel gambling operator, has confirmed that it will reduce its active Lithuanian portfolio by closing down nine betting shops and two casino arcades. The decision follows on from the OEG performance review of its ‘Baltija’ (Baltic) subsidiary, in which governance underlined that inbound tax hikes on Lithuanian retail verticals had …
Read More »OPTIMA: Taking an operator-led approach to R&D
The openness to innovation, the research to support new innovation, the resources to gain ‘first mover advantage’ for such innovation, or the response time to existing innovation. Whatever the context, innovation is a buzzword that dominates the industry agenda. However, sports betting and gaming solutions provider OPTIMA has taken a slightly different approach to arming its operators with the right …
Read More »New journey begins for Olympic Entertainment as Odyssey completes takeover
Legacy Eastern European gambling operator, Olympic Entertainment Group (OEG) begins a new chapter as a private enterprise. Last Friday, OEG governance completed the firm’s delisting from the Tallinn Nasdaq Exchange, as private equity firm Odyssey Europe completed its €290 million outright takeover of OEG, a transaction first announced on 19 March 2018. Prior to the company hosting its ‘extraordinary general …
Read More »#boscon2017: Analysing the evolving role of sports traders
One of the first topics to arise at this year’s Betting on Sports conference was the evolving role of the sports trader. Jens Nielsen, Head of Sportsbook, Danske Spil revealed: “The specialist knowledge has moved into a niche, into smaller sports like, handball and Esports.” Nielsen added: “I doubt everything will be automated in the future, the need for strong …
Read More »Olympic Entertainment announces full Belarus exit as company deals with Riga restrictions
Updating the market, Estonian gambling operator Olympic Entertainment Group (OEG) has completed the liquidation of Belarusian subsidiary Olympic Casino BEL as the company completes its full Belarus exit. Issuing a short corporate statement, OEG governance detailed that its market exit would have no impact on its group performance and that the firm had no remaining interest or assets in the …
Read More »Olybet relaunches affiliate programme with Income Access
Industry affiliate marketing and player acquisition software provider, Income Access continues its recent run of commercial partnership successes announcing that it has agreed to service the affiliate programme of Estonia-based gambling operator Olympic Entertainment Group (OEG). Updating the media, Income Access management detailed that OEG will relaunch its OlyBet brand affiliate programme utilising its igaming specialised marketing software. Regulated by the …
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