Tag Archives: north america

Increased sponsorship opportunities and the heightened value of media rights are set to elevate the growth of North American sports in the coming years according to research by the PricewaterhouseCoopers (PwC). The research suggests that new inventory related to gambling, digital media platforms, uniform rights, and incremental in-venue signage and naming rights opportunities will play a key role in enhancing the …

Operating in the US market for almost three years, NetEnt is looking to build on experience and continue to establish itself as one of the leading suppliers in the growing US market. Having previously played a key role in the firm’s expansion in Europe and with WLA customers, Managing Director of NetEnt Americas Erik Nyman spoke to SBC about NetEnt’s …

Gambling technology and lottery systems supplier International Game Technology (IGT), has confirmed a nine and a half year extension to its contract with Louisiana Police. Working through its IGT Global Solutions Corporation subsidiary, its sees an upgrade of video gaming monitoring systems provided for the Video Gaming Division of the Louisiana State Police’s Department of Public Safety and Corrections (DPS&C) …

The Stars Group has announced today that it has completed its previously announced acquisition of Sky Betting & Gaming. The deal, which is believed to be worth around  $4.7 billion, comes after the Stars Group successfully executed its public share offering raising $622 million in capital for this acquisition. Rafi Ashkenazi, The Stars Group’s Chief Executive Officer, commented on the deal: “This …

The Russian World Cup kicked off in style yesterday evening, with the hosts taking apart an amateur looking Saudi Arabia side, in front of a jubilant Moscow crowd. To mark the commencing of football’s showpiece event, this edition of On The Ball aims to give a greater insight into some international stories, analysing the 2026 World Cup, as well as …

An independent audit has declared 2018’s ICE London as the biggest on record, with visitor numbers confirmed as 33,536, an 11 percent increase on 2017s figure. The seventh consecutive year of growth for the event also saw a 17 percent rise in the average number of visitors per stand, and a 12 percent increase in the visitor numbers per square …

Sports betting event organiser and media company SBC Global has launched a brand new website this week dedicated to covering news and developments in the burgeoning Americas markets. SBC Americas (www.sbcamericas.com) will specialise in all aspects of sportsbook, betting, gaming and gambling in the Americas including North, Central, Latin and South America as well as Canada and the Caribbean. Joining …

Arena Racing Company (“ARC”) has agreed a significant distribution deal for North American thoroughbred and greyhound racing with TSG Global Wagering Solutions (“GWS”). The deal commences from April 2018, under an exclusive arrangement, which sees ARC take GWS horseracing and greyhound content for distribution for fixed-odds betting in independent betting shops in the UK and across the international market. GWS …

A new three way partnership between IWG, Scientific Games and Atlantic Lottery, is to result in a relaunch of the Canadian Lottery’s entire online instant win offering. Scientific Games is set to provide an omni channel gaming system, which is to integrate with the IWG Progressive Play Remote Gaming Server (RGS), giving users access to both IWG and third party …

International Game Technology (IGT) has become the first gaming supplier to be the recipient of Global Gambling Guidance Group’s (G4) Responsible Gaming Certification. The New York listed gambling technology supplier received the accreditation for its land based casino and lottery segments. Renato Ascoli, IGT CEO, North America Gaming and Interactive, commented:  “IGT partners with gaming operators around the world to …