Tag Archives: music

In line with continuing speculations of a gambling sponsorship ban in sports, a shift beginning to emerge in the market is an increase in digital sports sponsorships across fan sites and influencer channels.  Speaking to SBC, Dean Akinjobi, CEO of Football Media, talked of his agency’s partnership with crypto-betting Sportsbet.io which recently brought about a deal with Kenyan rapper King …

The start of the X Factor has prompted Ladbrokes to set up its Christmas number one market, with the show’s main protagonists at the head of the market when it comes to landing 2015’s coveted chart spot. Louisa Johnson is the current favourite at 9/4, while Che Chesterman (8/1) and Anton Stephans (10/1) are also in the top five of …