Caliente.mx, the flagship brand of Caliplay, has announced its biggest sponsorship commitment to date, becoming a ‘key commercial partner’ of Mexican football. The sponsorship was announced yesterday via a press conference in the Toluca headquarters of the Mexican Football Federation (FMF), in which Caliente was announced as a new partner of Mexico’s National Team for the next four years. Caliente …
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Betcris strikes ninefold agreement with Honduran football clubs
Betcris has entered into nine different sponsorship arrangements with football clubs from the League of Honduras, strengthening its sports marketing approach in the country. The ninefold business development marks an enhancement of Betcris brand visibility in Latin America, in particular in Honduras where the online sports betting operator already holds the title sponsorship to the aforementioned League of Honduras. As …
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