October 24, 2016
Tom Zanelli Panbet Ltd’s Video Content Manager details to SBC readers the success and coverage of his firm’s ‘Non-League Challenge’ for its Marathonbet brand. Placing content and storytelling at the heart of its ‘Non-League Challenge’ campaign and promotion, Marathonbet aimed to engage with a dedicated fanbase that other bookmakers’ had neglected. Zanelli a key stakeholder in the campaign’s creation details …
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