London will be subjected to a sports betting industry invasion on Thursday 15th and Friday 16th September, as sports betting operators from around the globe arrive to network and discuss the latest trends and developments. Betting on Sports 2016 has attracted sportsbook operators from the UK, Central and Eastern Europe, US, Canada, Africa, Asia, and even Australia. Organised by SBC …
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The Hayemaker signs up for Betting on Sports 2016
David ‘Hayemaker’ Haye, a former boxing World Champion in two weight divisions, will be one of the headline panel speakers at the Betting on Sports conference on 15-16 September, organised by SBC Events. David Haye will be alongside Adam Roland from Heavyweight Sports, and Stuart Tilly from Argyll Tech, the operator behind the new Alan Brazil branded sportsbook BetonBrazil, to …
Read More »LeoVegas offers the chance to spend a penny
Online Sportsbook provider LeoVegas.com has launched an innovative interactive toilet-based ad campaign to celebrate the launch of the 2016 Premier League. The game will challenge men to see how many virtual penalties they can score during Premier League matches while using the urinals at over 60 bars and pubs throughout the UK. The concept involves the simple installation of a …
Read More »BOS Speaker Profile: Johan Styren – LeoVegas – New Faces… New Values!
The current trials and tribulations facing new sports betting operators will be discussed at BOS Conference’s ‘New Faces’ session. In a mature digital market, can new incumbents not only challenge legacy operators but further create fresh thinking and new industry values? Johan Styren CEO of igaming operator LeoVegas details to SBC readers the preparation and launch of LeoVegas Sports, as his …
Read More »LeoVegas prioritises customer growth in Q2 2016
Announcing its second ever set of interim results as a Stockholm Nasdaq-listed corporation, LeoVegas Mobile Gaming Group (LeoVegas) has detailed a revenue increase of 67% to €31 million (Q2 2015: €18.5 million). The mobile-focused European igaming operator who floated on the Stockholm Nasdaq last March was pleased with its 2016 momentum, recording increased player activity on its products as Q2 …
Read More »Bookies’ Corner – Rio 2016 – Let the games begin
The 2016 Olympic games gets underway in Brazil today and there’ll be plenty of action to keep us entertained until August 21st. It’s been a controversial games before it’s even kicked off with the unravelling of the doping scandal, but here we focus on the opportunities that it offers for bookmakers. In its latest Bookies’ Corner series SBC picked the …
Read More »LeoVegas launches Felt’s table games
Mobile focused operator LeoVegas.com has added a full suite of proprietary table games from specialist supplier Felt. LeoVegas punters can now play table games that have proved to be the amongst the most popular and successful in the US and European land-based sectors over the last few years. These include Perfect Pairs, 21+3 and Lucky Lucky, three Poker games, and Felt’s unique …
Read More »LeoVegas appoints Andreas Bardun as Sportsbook lead
Stockholm Nasdaq-listed LeoVegas has confirmed the appointment of Andreas Bardun as its new Head of Sportsbook. Bardun joins the Malta-based operator from Betsson Group, where he led sports betting operations for its Nordicbet subsidiary brand and further held senior management positions within its sports betting department. Reporting to Robin Ramm-Ericson, LeoVegas Co-Founder, and Chief Experience Officer, Bardun will be charged …
Read More »Yggdrasil player celebrates €2.9m jackpot win
A slots player in Norway has won €2.9m (£2.4m) on Yggdrasil Gaming’s Joker Millions progressive jackpot slot. Chris, a 21-year-old from Oslo, was playing the slot on LeoVegas on Monday afternoon as he waited outside a shop for his girlfriend and won the lump sum from a bet of just €1.25 placed on his mobile. He said he plans to invest …
Read More »Euro 2016 Breakdown: Assessing bookmaker promotions & offers
The Euro 2016 final is nearly upon us, as France prepare to take on Portugal in Paris. SBC News has been keeping an eye on the best offers throughout the tournament, as bookmakers across Europe have implemented marketing strategies to acquire and retain the most customers. SBC has conducted interviews with Oddschecker, Square in the Air and BetVictor as part of our …
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