The betting rights of Lega Serie A will be revised, as the Italian football top division invites tenders to service a range of media and data packages for the 2024/25 campaign. General terms for the Grant of Rights of Serie A have been published by Serie A management, underlying the strict fulfilment of data distribution requirements, authorisations and exclusivity of …
Read More »Tag Archives: Lega Serie A
Gaming brand to take Manchester United sleeve sponsorship?
Manchester United, the world’s richest football club, could be about to sign a deal which would see a gambling brand appear on its famous red shirts for the first time. Unlike the rest of the Premier League, Manchester United has been very selective in the number of partners it has from the gambling industry, limiting itself to a single commercial …
Read More »ManBetX nets Serie A Asia broadcast partnership
Lega Serie A has named ManBetX as its ‘International Presenting Partner for Asia’. The new Asian market focused bookmaker will receive heightened coverage across Serie A syndicated Asia broadcasts during season 2017/18. ManBetX marketing secured its broadcast partnership ahead of this weekend’s start of a new Serie A season. The online bookmaker will gain in match graphics, idents and virtual …
Read More »Wellbet announces multi-season partnership with Lega Serie A
Asian online entertainment site Wellbet has announced a multi-season regional partnership alongside one of the most popular football leagues in the world, Lega Serie A. Visual advertising specialists ISG have worked with Lega Serie A to develop this new category of International Presenting Sponsor. The partnership will see the Wellbet brand comprehensively integrated into match graphics and virtual advertising in all …
Read More »