Tag Archives: in-play

BetVictor enhances its in-play betting

BetVictor has announced the launch of its new in-house developed In-Play offering – the latest improvement designed to bring customers a more intuitive and simple betting experience. Available across all channels, the latest In-Play is a key improvement to BetVictor’s Sportsbook and the new layout will allow customers easier navigation between different sports and markets. With the development comes a …

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‘Archaic’ Australian in-play ban will force players offshore

Scott Longley looks at the future of the in-play betting in Australia and finds that it might not have one after this summer’s General Election. If there is a song which occasionally typifies the relationship betting and gambling companies have with regulators and governments when they end up pushing the boundaries of what is acceptable according to the limits of …

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bettingexpert and bet365 go live with in-play tipping app

bettingexpert.com, the world’s biggest social network for sports betting, has partnered with bet365 to launch bettingexpert LIVE, the first ever in-play tipping app.  Punters will be able to discover the best in-play tips using the new app, before easily placing bets through an innovative integration with leading bookmaker bet365. The app draws on the vast range of bet365’s in-play markets and events …

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Nominations open for second Betting on Football Awards

Nominations are open for the second annual Betting on Football Awards. This year has seen the number of categories increase from four to nine as SBC looks to recognise the very best practice in football betting, with new awards in the areas of in-play, mobile, sponsorship, data use and fantasy. Deadline for entry into these awards is 12 November. SBC …

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TotoGaming sets new in-play focus for Armenia

Armenian bookmaker TotoGaming has embarked on a strategy of introducing considerable improvements to its omni-channel operations, specifically in its provision of live betting events. Over the past two decades TotoGaming has developed one of the largest networks of retail operation in the region, with the company making great progress through its aim to provide customers with the best the market …

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William Hill to launch new football campaign

William Hill is gearing up for the kick-off of its new football campaign ‘Take Control’. The new look campaign, developed by its long-term creative agency, Bark&Bite, consist of three 30 second TV adverts and will be executed through the line – across radio, social media, online and retail display and press. The TV campaign reflects William Hill’s commitment to innovation …

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Smarkets rolls out “Instant Match” feature following successful BETA

Betting exchange Smarkets has confirmed that it will fully integrate its ‘instant match’ feature having tested the function in beta Instant Match is Smarkets answer to in-play betting. The feature works by matching bets instantly so that traders never miss a price due to a delay. Competitors, institute a mandatory eight-second delay before matching the bet when in play.Instant Match …

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STATS aiming for 10,000 in-play events

STATS, the sports technology, data and content supplier, is planning on a massive expansion of its in-play portfolio over the next few years, with the company planning on doubling the number of events that it covers. Roy Clements, managing director of STATS Europe, said that the company has big ambitions to expand its coverage of American sports. He explained: “STATS …

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Supabets extends its live betting capabilities

Supabets, a sports betting company servicing the African market, has expanded its in-play betting offer to 15,000 live matches per month thanks to the integration of Betradar’s Live Betting Solutions. The in-play portfolio offers a 24/7 coverage of 15,000+ live matches per month of 16 different sports with more than 100 betting markets. The expanded in-play betting offering is with …

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Betradar a Pal to basketball trading

Betradar has launched its live trading interface BetPal for basketball. Having launched football and tennis previously, the service is now available for the three major betting sports. BetPal is a live trading tool that allows bookmakers to trade matches based on Betradar’s proprietary mathematical algorithms and combines user friendly interfaces for odds managed with all relevant trading information such as …

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