Tag Archives: google

Embracing innovative start-ups is ‘a matter of survival’ for established corporations in the gaming sector, according to Burckhardt Bonello, the chief executive of Found Fair Ventures and founder of mybet. Bonello will take his place on an expert panel of judges who will grill the finalists pitching at the 2015 EiG Start-Up LaunchPad competition in Berlin in October. Bonello told TotallyGaming.com that he has been encouraged …

One of the founders of GeoLotto, a location-based instant-win game supplier, has described the company’s first major jackpot winner as a major event both for the company and the player. Roy Tyler from Leighton Buzzard in England won the first £1m cash jackpot prize last month, paid out from GeoLotto’s weekly Saturday draw after betting on his old hometown of …

Oisin Lunny SBC’s Mobile Gaming Columnist and Senior Market Development Manager for mobile enterprise development firm OpenMarket, discusses how the ubiquitous smartphone is taking over the world. “A horse, a horse, my kingdom for a horse!” In one famous Shakespearean scenario a horse was considered to be worth an entire kingdom, being the only thing that stood between King Richard III …

The Russian Federal Anti-Monopoly Service (FAS), has asked Google to remove all gambling advertising targeting Russian consumers, or face administrative penalties for breaching Russian advertising standards. The FAS found online gambling advertisements displayed on Google’s search engine. Currently Google does not allow for online gambling advertising to display on its Russian search engine. Google replied to FAS stating that the …

In six months time the greatest, and most lucrative, TV rights battle will begin as various parties vie for the right to broadcast matches from the golden goose that is the Premier League. The current deal runs until the 2015-16 season, and when the auctions begin early next year firms will bid for various packages featuring three year contracts. These …

In the third and final article about how businesses are using Google+, SBC’s Sam Cooke compares the network against Facebook and asks why bookmakers are not making more headway. Read part 1 here and part 2 here. Google+ vs Facebook Were we speaking in terms of purely which is the more ‘social’ network; that is keeping in touch with friends …

In the second of three articles, about how businesses are using Google+, SBC’s Sam Cooke looks at the who and how in terms of which brands are (currently) the kings of Google+, and how they are best utilising the social tool. Read part 1 here. Who are the current frontrunners? Some of the best in the game right now are …

In terms of the big players in online social marketing Google+ has often been cast aside in brands’ consideration of which network to focus their efforts on. The likes of Facebook and Twitter are deemed more effective and useful in reaching a large, target audience. Many are now beginning to realise however that overlooking Google+ has been a mistake. It’s …

SBC affiliate correspondent Marc Pedersen explains why the industry needs to broaden its focus away from the mobile channel. I was fortunate enough to attend the EGR Power 50 Affiliates Summit this week, although with Chatham House Rules in place I can’t go into too many details about what was discussed there. However I did come away with a sense …