Tag Archives: google

AGCOM, Italy’s media and communications agency has warned foreign and domestic media owners and affiliate publishers that Dignity Decree rules on gambling advertising must be obeyed. The warning comes as AGCOM confirms that it has fined Google Ireland Ltd a record penalty of €750,000 for allowing its YouTube platform to promote gambling-related content on its video channels. YouTube was deemed …

Affiliate, media and marketing professionals will gather in the dedicated zone at SBC Summit Barcelona 2022 to discuss the latest strategies, trends and regulatory challenges in affiliate marketing.  The exhibition floor at the Summit, which takes place at Fira Barcelona Montjuïc on 20-22 September,  will feature major companies such as Bet365, CasinoGuru News, Ebet, Kaizen Gaming, Melbet, Videoslots and XL …

Raketech Plc has reported ‘solid results’ as its affiliate network continues to grow despite facing challenging conditions across Western European markets. Publishing its Interim H1 trading statement, the firm posted year-to-date revenues of €24m, up 40% on corresponding 2021 results of €17m. Headline growth was maintained, despite Raketech registering a tougher than anticipated Q2 performance in which its affiliate network …

Operators and affiliates have been alerted to new changes by Google on the listing of ‘high-risk products’ on its search engine.  The Silicon Valley tech leader has updated its content guidelines with regards to how “prohibited, regulated or harmful products” can be displayed to audiences on its search engine. The changes will impact advertisers’ ability to use ‘Rich Results’ to …

Google has updated its ‘US Gambling and Games’ advertising policy to allow for certified and state-licensed entities to promote sportsbook adverts within the state of New York.  The tech giant issued its update on Friday 7 January ahead of the official launch of New York’s sportsbook regime on 9am Saturday, sanctioned by the New York State Gambling Commission.  “From January 2022, …

The Betting and Council (BGC) has established a cross-industry ‘Ad Tech Forum’ to provide UK online gambling incumbents with the best technical guidance and oversight for protecting children and vulnerable audiences from gambling harms.  The forum sees the BGC place technology at the forefront of its governance duties, as tech giants Meta, Twitter, Google and Snap will work with BGC members …

The Betting and Gaming Council (BGC) has issued a statement welcoming a new feature added to social media platform Snapchat that enables users to opt out of gambling-related advertising. Snapchat developer Snap has been ‘working closely’ with the betting industry trade association over the past year, and intends to use the feature to give its customers greater control over the …

Groupe FDJ has joined wider business organisations in supporting France’s Plug and Play ecommerce accelerator programme.  As the operating firm of France’s National Lottery, maintained by its Française des Jeux unit– Groupe FDJ will provide its expert guidance on French retail and e-commerce disciplines to new start-ups. Recognised as one of global tech’s most successful investment platforms, Plug and Play’s …

Google has informed that it will no longer accept the promotion of ads related to alcohol, gambling, politics or prescription drugs on the ‘Masthead slot’ of the YouTube video sharing platform. The category restrictions were confirmed by Google in an update of YouTube’s ‘advertiser terms of service’ – with the restrictions being enforced with immediate effect across all operating markets. …