Tag Archives: German Football Association (DFB)

German football fan alliance calls for sports betting sponsorship ban

SBC News German football fan alliance calls for sports betting sponsorship ban

German supporters ‘fan alliance’ Unsere Kurve (‘Our Curve’) has issued a set of demands for both the country’s clubs and the Bundesrat relating to sports betting sponsorship and TV advertising.  Issuing a statement on Tuesday, the organisation identified an ‘increased media presence’ of sports wagering in Germany, particularly following the passage of the Fourth Interstate Treaty on Gambling (GlüNeuRStv). Outlining …

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bwin becomes sponsor of UEFA Europa and Conference Leagues in ground-breaking deal

SBC News bwin becomes sponsor of UEFA Europa and Conference Leagues in ground-breaking deal

Entain’s bwin brand has been named the first official sports betting partner of the UEFA Europa League and UEFA Europa Conference League, strengthening its international sports marketing in Europe. Under the terms of the ‘ground-breaking’ three-year deal, bwin will gain brand visibility across both competitions across broadcast backdrops and in-stadia marketing on perimeter advertising as well as on both tournaments …

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Bwin secures sponsorship extensions with five German clubs

SBC News Bwin secures sponsorship extensions with five German clubs

Bwin has extended its sponsorship arrangements with five German Bundesliga clubs, maintaining a strong foothold in the country’s sports betting sector. Each deal will now run for a further three seasons until 2023/24, with the Austria-based Entain brand continuing to serve as the exclusive sports betting partner of Borussia Dortmund, FC Cologne, St Pauli, Dynamo Dresden and Union Berlin. “It’s …

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Genius Sports strengthens LatAm status with AFA partnership

SBC News Genius Sports strengthens LatAm status with AFA partnership

Genius Sports has enhanced its market status in Latin American by securing the position of exclusive official data and streaming partner of the Argentine Football Association (AFA). The agreement will see the data and technology provider collect and distribute data across 3,330 games per season and 13 competitions at all levels of Argentine football, with the aim of internationally connecting …

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OneFootball names first national association shareholder

SBC News OneFootball names first national association shareholder

OneFootball has named a trio of new shareholders, with the German Football Association (DFB) becoming the first national federation to take a stake in the business, along with Borussia Dortmund and Tottenham Hotspur entering into multi-faceted partnerships with the football media platform. Through the collaboration, the firm will work with Bundesliga and Spurs stars – such as Harry Kane, Marco …

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