Tag Archives: Gambling shirt

Betting’s lack of digital value: Horizm breaks down football’s sponsorship opportunity

SBC News Betting’s lack of digital value: Horizm breaks down football’s sponsorship opportunity

With the Premier League withdrawing gambling sponsorships from the front of shirts from the 2027/28 season, the English top-flight will be looking for new sectors to fill the revenue gap left behind. Whilst the betting sector has generated millions for betting companies in terms of the cash payments of sponsorships, sports data and insights firm Horizm believes that other industries …

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