Aspire Global has finalised the integration of Parliplay’s Fusion platform into its BtoBet sportsbook provider subsidiary, as part of a continued execution of its M&A strategy. The integration has opened up ‘considerable synergies’ as Pariplay’s content development services will now be available to BtoBet’s full suite of international partners, offering clients an opportunity to diversify their revenue stream. “This is …
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Pariplay confirms content partnership with Betsson
Pariplay has announced a deal with Betsson, which will see the industry provider roll out its portfolio of online slot content across the Stockholm-based operator’s online casino offering. The deal, which follows on quickly from a similar agreement with Interwetten, was facilitated by Pariplay’s ongoing strategic partnership with iSoftBet, an existing software partner for Betsson. Pariplay and iSoftBet, a London-based …
Read More »Pariplay announces partnership with Jumpman Gaming
Pariplay has announced a partnership with Jumpman Gaming, a Channel Islands-based software company operating online bingo networks serving the UK market. Under the partnership, Pariplay’s FUSION content network is to integrate with Jumpman Gaming’s entire 50+ range of bingo and slots brands. FUSION will also provide the brands hosted on Jumpman Gaming’s 15 Network and Wheel of Slots Network with …
Read More »ICE 2016 secures top three business exhibition ranking
ICE 2016 ranked in the top three business exhibitions to have taken place in the UK over the past 12 months, according to figures from research agency Fusion. The agency applied the Net Promoter Score (NPS), a metric used by Apple and Amazon to measure the level of customer satisfaction, with ICE 2016 recording an NPS of +53 from exhibition …
Read More »‘Outstanding’ ICE 2015 sets new records in customer satisfaction survey
The 2015 edition of ICE Totally Gaming has achieved an overall performance rating described as ‘outstanding’ by Fusion, the specialist exhibition research company. Using the Net Promoter Score (NPS) a universally adopted metric which measures the willingness of customers to recommend the brand, based on the experience of their last visit, ICE achieved an NPS of + 38 for visitors and …
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