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Earlier this month, EveryMatrix confirmed that DeepCI, the analytics platform it recently acquired, had been integrated into the PartnerMatrix brand and rebranded to PartnerMatrix Intelligence. As part of the restructure, DeepCI founder Lewis Civin became CPO of PMi, while Vahe Khalatyan remained as PartnerMatrix CEO. Here, Vahe Khalatyan and Civin tell SBC what makes the integration so important and explain …
Read More »PartnerMatrix Intelligence: creating “all-in-one” data powerhouse for affiliate programs
