Tag Archives: england

10Bet enters multi-year Blackburn Rovers agreement

Online sports betting operator 10Bet has announced its has entered into partnership with Blackburn Rovers, in a move that will see the firm become the club’s official principal sponsor. Becoming main partner of the EFL (English Football League) Championship outfit, 10Bet details that it is part of an “aggressive expansion strategy” in the UK market.   Daniel Corcos, 10Bet Marketing …

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Oddschecker: Assessing an extraordinary Russian World Cup

Copyright: fifg / 123RF Stock Photo

France have prevailed for their second World Cup triumph, England surpassed expectations into fourth and big names exited early, as attention quickly turns to the upcoming domestic football season, Oddschecker is casting its eyes back to an incredible four weeks in Russia. A total of 166 goals spread over 64 games, including 22 penalties (six missed) in normal time and …

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The World Cup’s Finest with SBC Global MD Andrew McCarron

In The World Cup’s Finest we ask various individuals to delve into their own personal history of football’s quadrennial showpiece extravaganza, selecting a number of favourites as well as revealing what is their very first World Cup memory. For the final entry in our summer series we have looked internally, with our Managing Director Andrew McCarron the final entrant in …

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Harry Lang, Brand Architects – Change the players, change the game

There’s something refreshingly honest and likable about England’s current crop of young upstarts. Sure, their average weekly salary would likely pay off your mortgage, which could be a little grating. And yes, some of their haircuts seem to have been cultured by Maradona with a hedge trimmer after one of his more boisterous ‘white wine’ parties. Add to that they …

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The World Cup’s Finest with Kambi’s Jonathon Hurst

In The World Cup’s Finest we ask various individuals to delve into their own personal history of football’s quadrennial showpiece extravaganza, selecting a number of favourites as well as revealing what is their very first World Cup memory. Leading The World Cup’s finest into the final three is Jonathon Hurst, Kambi’s Head of Live Football, who reveals a soft spot …

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The fine art of pricing a penalty shootout

As the nation prepares for England’s first World Cup semi-final since Italia 90, England fans frantically hope that the anxiety of the Colombia game isn’t replicated and Southgate’s side win in 90 minutes. However, should England’s fate see them head to spot kicks tonight, we take a look at the challenges that are presented to a trader as they look …

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“Wager Wednesday” – Three Lions send UK into betting frenzy

InCrowd

Payment processing firm Worldpay is predicting a “Wager Wednesday” ahead of England’s semi-final clash with Croatia, with the Three Lions’ winning streak sending the UK into a betting frenzy. Gareth Southgate’s boys are on the cusp of glory moving into the match, and Worldpay’s analysis of consumer spending suggests that wagering will far surpass that seen in previous rounds. A …

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The World Cup’s Finest with Vermantia’s Peter Woodfine

In The World Cup’s Finest we ask various individuals to delve into their own personal history of football’s quadrennial showpiece extravaganza, selecting a number of favourites as well as revealing what is their very first World Cup memory. Peter Woodfine, Business Development Director at Vermantia, is the latest to join the growing ranks of The World Cup’s Finest alumni, as …

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The World Cup’s Finest with Sirplay CEO Bart Esposito

In The World Cup’s Finest we ask various individuals to delve into their own personal history of football’s quadrennial showpiece extravaganza, selecting a number of favourites as well as revealing what is their very first World Cup memory. As we enter the final World Cup week of the summer, Bart Esposito, Sirplay CEO, takes to The World Cup’s Finest hot …

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InCrowd’s John O’Connor: Delivering betting-based engagement for fans and sports brands

InCrowd

Since the end of the domestic football season, InCrowd has been working with Sky Sports to raise anticipation levels for the FIFA World Cup in Russia.   The fan marketing platform provider forged a successful partnership with the “multimedia colossus” to develop ‘Road to Moscow’, an interactive pre-tournament predictor game which saw 9% of those who played backing England to …

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