Gambling affiliate software platform PartnerMatrix has collaborated with DeepCI, the EveryMatrix-owned iGaming affiliate intelligence solution. The partnership will help PartnerMatrix customers strengthen their ability to optimise and boost their campaigns, operations and revenues by using DeepCI’s technology as a new avenue to explore new global markets, pinpoint key publisher traffic, gain comprehensive site ownership insights, and identify high-value pages. Furthermore, …
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EveryMatrix portfolio expanded with DeepCI addition
EveryMatrix has acquired affiliate optimisation platform DeepCI, expanding the B2B betting and gaming supplier’s reach into the international affiliate space. The Malta-based company will immediately integrate DeepCI into its operations, with the latter’s CEO, Lewis Civin, continuing to lead the business as an independent division of EveryMatrix. By acquiring and integrating DeepCI, EveryMatrix will leverage its new holdings proprietary technology, …
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