July 5, 2023
Brendan Tinnelly, Head of Paid Social at Sportradar, shares his views on betting on tennis and explains why operators are turning to paid social to engage tennis bettors and boost their customer acquisition strategies. Where does tennis as a global sport sit in terms of its importance to betting operators and can you tell us more about the content it …
Read More »March 29, 2023
Social media is fast becoming the vertical of choice for sports teams and betting operators as they seek to find a faster route to engage with new audiences. With most social media platforms accessible via a mobile device, delivering a new betting experience can be done at the touch of a button. So it should come as little surprise that …
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