August 30, 2023
For the marketing teams at Canadian esports betting operator Rivalry, content creation and applying lessons from the video game industry are central to its interactions with its target audience of Gen Z and millennial bettors. Billy Levy, the firm’s EVP of Corporate Development, provided a detailed snapshot into what he and fellow panellists will be discussing at the SBC Summit …
Read More »November 28, 2014
This November sees EA Sports close its competitive real money gaming hub ‘EA Arena’.Whilst the news of its closure flew somewhat under the radar in terms of media and industry coverage, EA Sports and World Gaming (partnership brand operated under Virgin Gaming) have been in a competitive gaming partnership for quite a while. The EA Sports Arena allows players to …
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