December 2, 2014
UK bookmaker Betfred has announced that it has shut down its Australian facing operations, just six months after its launch. Betfred Australia began operations in May 2014 after securing a licence under the Northern Territory Gaming Commission. The company had appointed former Centerbet Marketing Director Luke Brill as Managing Director of Betfred Australia. Betfred had entered the Australian market with …
Read More »April 16, 2014
Betfred announced plans to launch its brand in Australia, applying a mobile first strategy to its marketing and operations, as it aims to establish itself in the market. Betfred believes that utilising mobile channels for the Australian igaming market will create a point of difference between them and their competitors. Luke Brill Managing Director of Betfred Australia, announced that the …
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