Tag Archives: Betfair

Football DataCo nets Ladbrokes Coral and Kindred deals

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Football DataCo has announced that is has signed a duo of operators to long term data usage license agreements.. Ladbrokes Coral and Kindred Group join a growing list of licensed betting operators, which includes bet365, Betfred, GVC, Paddy Power Betfair, Skybet and William Hill. Through these new long term agreements, operators will be utilising match day data for the entire …

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Creative Switch… Paddy Power drops Lucky Generals for Chime Sports

Paddy Power has ended its four-year relationship with London marketing agency Lucky Generals, as the bookmaker’s lead creative agency. UK marketing news sources report that Lucky Generals chose not to re-pitch its services for the account, which had been placed under review by Paddy Power marketing during 2017. Moving forward, Paddy Power’s multi-million £/€ advertising account will be serviced by …

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Valery Bollier – Oulala – The rise and rise of DFS

The Daily Fantasy Sports (DFS) vertical has continued to grow and break new ground throughout 2017, and threatens to potentially eclipse those achievements next year. For DFS providers Oulala a number of key market expansions have been announced, with the years culmination coming at the SBC Awards, where the firm scooped Best DFS Product. Valery Bollier, CEO and co-founder of Oulala, …

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SBC Bookies’ Corner – The World in 2018

SBC’s final Bookies’ Corner of 2017 looks at the year ahead, and what bookmakers believe will dominate the public’s agenda and interest. As we finish year 1 of Brexit negotiations and the Trump Administration, will 2018 deliver another rollercoaster ride for punters and bookmaker markets…SBC gets the bookies lowdown on 2018? __________________________ SBC: Will the UK continue to be a …

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Punters buzzing as one of the biggest TV betting markets returns

This Sunday marks the opening of ‘one of the biggest TV betting markets of the year’ as ITV’s I’m a Celebrity Get Me Out Of Here kicks off from the Australian jungle. As reality TV punters wait with baited breath for the show to get underway, unsurprisingly given some of the big names in this year’s show, Betfair’s Katie Baylis …

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Punters backing the Blues for historic campaign

Manchester City’s scintillating start to the season has left punters with renewed optimism that the Blues could be in for a memorable campaign. Pep Guardiola’s side have already booked their place in the second round of the Champions League and have cruised to an eight point lead at the top of the Premier League, whilst retaining an undefeated record. Betfair’s …

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Group Strength…Paddy Power Betfair delivers solid Q3 2017, upping its full-year guidance

FTSE100 betting group Paddy Power Betfair Plc (PPB) has delivered a positive Q3 2017 trading update (period ending 30 September), prompting the group to lift its full-year earnings expectations as the company undertakes a leadership transition. A strong period sports betting performance for PPB’s online and retail divisions saw the firm record a 9% increase in group revenues of £440 …

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Aspire appoints new Head of Sports

In anticipation for the imminent launch of its new sports betting product, Aspire Global has announced the appointment of Morten Hauge as the company’s Head of Sports. The company revealed that it was seeking to recruit an experienced figure who had the knowledge and ability to leverage this new vertical and to drive growth across numerous key markets. Hauge has a …

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Twitter better indication of success than Betfair odds, research suggests

Remarkable findings from a University of East Anglia study have found that Twitter posts offer a more accurate prediction of in-play football results, compared to online odds given by Betfair. Researchers from the University’s School of Economics analysed 13.8 million tweets during the 2013-14 English Premier League season and compared them with prices given by Betfair. They found that if …

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Betfair: Punters putting faith in Eubank Jr’s outright chances

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The format of the World Boxing Super Series means that the ultimate prize for the victor of Saturday’s bout between Chris Eubank Jr and Avni Yildirim, is a potential semi-final clash with George Groves. The series is made up of two explosive eight man tournaments from the super-middleweight and cruiserweight divisions, not only providing boxing fans with a plethora of …

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