Tag Archives: BBH Europe

bwin launches blockbuster campaign for Russia 2018

SBC News bwin launches blockbuster campaign for Russia 2018

GVC Holdings’ European sports betting subsidiary bwin, has announced the launch of its World Cup Russia 2018 multi-vertical marketing campaign ‘Who Stole the Cup?’ Continuing its ‘blockbuster approach’ to promoting its sportsbook product, bwin marketing details that ‘Who Stole the Cup?’ is the sequel to 2017’s European-wide ‘The Race’ campaign. bwin latest marketing campaign is produced by Spanish director Pedro …

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