Tag Archives: ARPP

The media contracts of French-licensed bookmakers are to be examined and evaluated by a ‘working group’ reporting to l’Autorité Nationale des Jeux (ANJ) – France’s Unified Gambling Authority. This week, ANJ announced that it had established its ‘working group of experts’ that will examine bookmaker’s planned marketing campaigns as part of the regulator’s ongoing review of advertising standards. The initiative …

French bookmaker Winamax has been ordered to withdraw its “Tout pour la Daronne” (‘Everything for Dearest’) nationwide TV advertising campaign by l’Autorite Nationale des Jeux (ANJ). The campaign that has run since May 2021, was deemed by the ANJ to be no longer compliant with the regulator’s new ‘advertising guidelines’ – which have imposed new standards on advertising/marketing of gambling …

l’Autorité Nationale des Jeux (ANJ), France’s unified gambling regulator, has updated its market ‘guidelines and recommendations’ on advertising.  Last summer, following the conclusion of the UEFA Euro 2020 Championships – the ANJ was forced to review industry advertising due to public complaints on the ‘oversaturation of adverts’ during the football tournament.   Called into action, the ANJ launched a public consolation …