Tag Archives: analysis

Oisin Lunny of OpenMarket takes us through some of the key points of the latest Mary Meeker mobile data analysis and looks at where a mobile focused business should be concentrating. For many years Mary Meeker has been a part of my professional life, particularly when I need to add context to conference presentations. Every year since the turn of …

April Loft, Content Manager at Pentasia Recruitment, points out that there is often several sides to the same story, depending on where you read about it. iGaming is well served by its industry press and there are a number of publications offering news and analysis on topical trends and events. But with each publication offering its own take, it can …

SBC’s Affiliate and Marketing  Correspondent Marc Pedersen asks why the industry is still so protective over player data that could be mutually beneficial. Speaking at the May Betting on Football Conference, Better Collective’s Head of Marketing Andreas Phillipsen, eloquently described igaming’s current data distribution between operators and marketing partners as ‘black box relationships’. These three words combined expertly to explain …

Callcredit Information Group has underlined its commitment to growth outside of the United Kingdom by recruiting Lee Birch as a new Senior Business Development Manager responsible for international channels. Birch has worked within business development and account management roles across Callcredit for four years. Most recently he operated within Callcredit’s public sector division Coactiva where he helped recruit new clients …