Alexey Khobot, who joined Fonbet shortly after its launch in 1994, created the company’s first software and now develops robots, spoke to SBC about its early approach to marketing and the ways in which legislative restrictions have influenced promotions. Early years – the reasons for no marketing “The company has been around for over 25 years, but only recently started …
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Alexey Khobot: The early years in Russia and evolution of Fonbet
Having delved into the evolution of odds calculations, the use of bots in bookmaking and the history of live streaming in Russia, Alexey Khobot – the brains behind the first software for Fonbet – is back for more on the company’s inception in 1994, what the betting market looked like 26 years ago, and laying the groundwork for success. Fonbet …
Read More »Alexey Khobot on the evolution of odds calculations
Since it was founded in 1994, much has changed when it comes to calculating betting odds at Fonbet according to Alexey Khobot, the main developer behind the firm’s first software who says that technology has placed an increasing role in the process. As internet use was not as widespread as it is in 2020, Fonbet calculated its odds independently. This …
Read More »Fonbet builds betting experience through ‘Alice’ voice assistant
More than 5,000 users every month are now asking ‘Alice’ about current promotions on Fonbet, whose virtual voice assistant has a declared accuracy of about 90%. Alice, the Yandex-developed equivalent of Apple’s Siri, was first launched in 2017 but the Fonbet “skill” was only added in late 2019. It has the answers to thousands of common template questions that help …
Read More »Alexey Khobot, Fonbet: The importance of live streaming for Russia’s betting market
By European standards, the Russia betting industry is just reaching adolescence. Yet for the market’s biggest operators such as Fonbet, whose Russian revenues reached RUB19b (+£200m) in 2019, technology has moved on at speed over the last 10 years. One such example of this technology change is the integration of live sports streams – one of the most frequently mentioned …
Read More »FONBET’s Alexey Khobot: Using bots to formulate odds in 2020
In 1995, Alexey Khobot designed his first software for FONBET, which included the use of bots to assist in oddsmaking. The operator looks at why this artificial intelligence has been key, but points out that the human touch still remains king. The most important part of the bookmaking process is the formulation of odds. It’s no secret that bookmakers rely …
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