Tag Archives: AdSmart

Stephen van Rooyen, the Chief Executive of Sky UK & Ireland, has written a personal letter to The Times, stating that the industry’s planned ‘whistle-to-whistle ban on gambling/betting advertising’ during sports broadcasts will have minimal impact as a gambling-prevention measure or safeguard. This week, UK gambling stakeholders await the full publication of a new mandatory advertising/marketing code, agreed-on by members …

The leadership of Sky UK has confirmed that it will introduce new rules that will significantly reduce its output of betting/gambling related adverts across its digital TV network. Addressing head-on public and political concerns related to the over-saturation of gambling-related content on UK TV, Sky leadership details that in 2019 it will enforce drastic reduction measures across its programming. Sky …