Tag Archives: acquisition

Is there a ‘silver bullet’ to fix the rising costs of acquisition & retention?

Rising acquisition and retention costs

With global betting and gaming markets becoming increasingly competitive, igaming operators are finding that they have to go above and beyond the traditional advertising strategies in the hope of attracting bettors to their website.   With the competition hotting up, we’ve seen more creative player engagement campaigns emerge, but alongside that, there has been an exponential rise in the costs of …

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LSports taken to “new heights” with STATSCORE acquisition

SBC News LSports taken to “new heights” with STATSCORE acquisition

LSports has significantly strengthened its data collection capabilities by acquiring Poland-based sports data company STATSCORE. By adding STATSCORE to its portfolio, LSports has set out plans to create “unique and personalised content” for its partners. This, LSports explained, will also offer a wider range of granular play-by-play data, as well as aggregated player and team stats. Dotan Lazar (pictured, above), …

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MGM Resorts makes moves to acquire Entain Group

BetMGM - MGM and Entain joint venture

US casino giant MGM Resorts is attempting to acquire the Entain Group, the new name for the recently rebranded GVC Holdings, according to the Wall Street Journal. Entain operates several global gaming brands, including Ladbrokes, Coral, Bwin, PartyPoker , SportingBet, Gala Bingo, Eurobet and Betboo, but is already a partner with MGM in the burgeoning US sports betting and gaming …

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CMA gives the green light to Evolution’s proposed NetEnt acquisition

SBC News CMA gives the green light to Evolution’s proposed NetEnt acquisition

Evolution’s acquisition of NetEnt has been given the green light from the UK’s Competition and Markets Authority (CMA) almost two months after an investigation was launched to analyse if the transaction would lessen the competition in the region’s igaming market. Launching its investigation in September, the competition watchdog announced that it would be launching an inquiry in response to merger …

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£175.6m acquisition of 32Red expands Kindred’s multi-brand strategy

SBC News £175.6m acquisition of 32Red expands Kindred's multi-brand strategy

Henrik Tjärnström, CEO of Kindred Group, has said that his firm’s £175.6m acquisition of 32Red is consistent with the firm’s ‘multi-brand strategy and stated desire to grow our business in regulated and soon to be regulated markets’. 32Red will now join Kindred’s stable of brands which includes Unibet, Stan James, Maria Casino and Bingo.com. Commenting on the deal, announced this morning, …

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BOS Speaker Profile: Harry Lang – Pinnacle: Wise Up! Marketing leadership amid new industry values…

SBC News BOS Speaker Profile: Harry Lang - Pinnacle: Wise Up! Marketing leadership amid new industry values...

A Betting on Sports conference speaker (15-16 September), Pinnacle Marketing Director Harry Lang details to SBCNews the changing dynamics of marketing leadership amid new industry values focusing on data, knowledge-sharing and intelligence. Lang tells SBCNews, that the future industry marketing winners will ultimately test industry legacy values in what is now a more accountable marketplace… __________________________ SBC: Harry, great to catch …

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Development focus for Openbet Hellas S.A.

SBC News Development focus for Openbet Hellas S.A.

OpenBet, leading software provider to the sports betting and gaming industry, has significantly expanded its global presence through the acquisition of its previously outsourced Greek operation from Athens Technology Center S.A (ATC). The acquisition initially increases headcount at OpenBet by 25%, with the additional employees focused on development. It will allow the business to continue to improve its ability to …

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