The 2022 World Cup delivered more than its fair share of bookmaker-friendly shocks, but also a remarkable final that delighted huge numbers of punters. To assess the tournament from a bookie’s perspective, SBC News caught up with bet365’s Steve Freeth. bet365 certainly proved popular with bettors as the action unfolded in Qatar, and insights provided by Oddschecker revealed that it …
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The 2022 FIFA World Cup saw a dramatic decrease in the number of betting adverts shown on ITV, according to the Betting and Gaming Council (BGC). In an update issued after the tournament, the UK’s betting trade association and standards body outlined that the number of ads fell by 34% from 167 in the 2018 World Cup to 110 in …
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With an unprecedented winter slot – and kick-off times that weren’t exactly favourable for a US audience – this year’s World Cup competition presented some interesting challenges for American sports bettors. It raised a lot of questions, as Kambi Head of Soccer Jonathon Hurst explained. For the last few weeks, the sporting world has been focused on the 2022 FIFA …
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The World Cup is now nearing its final stages, and whilst England and Portugal were hit with disappointment over the weekend, Kindred Group has reported a positive reception for two key markets. In an update written by Jonas Kobberholm, the firm’s Sportsbook Commercial Relations Manager, bet builders were highlighted as one of the winning products for the tournament. The multi-bet …
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Sportsbook supplier FSB Technology has partnered with Trust Payments to enhance its overall gaming experience for the 2022 FIFA World Cup. Specifics of the agreement sees the incorporation of Trust’s payment gateway into FSB’s platform, utilised by a range of bookmakers including Fitzdares, Bet Goodwin and The Football Pools. As well as adopting Trust’s tech across its sportsbook offering for …
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Amid the FIFA World Cup and with the Gambling Act review White Paper publication apparently looming, the Betting and Gaming Council (BGC) has called MPs to use ‘common sense’. The review of Britain’s gambling legislation, which will bring about the biggest changes since 2005, is now approaching the two year mark, coinciding with one of the biggest events for the …
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The 2022 FIFA World Cup has cast a spotlight on the sports industry in several ways outside the main sporting narrative, including betting. Whilst much of the media frenzy around the non-sporting elements of the tournament focused on the controversial decision to name Qatar as host nation, cooperation between bookmakers and sporting figures has also hit the headlines. Yesterday, The …
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Looking to capitalise on heightened sporting interest during the ongoing 2022 FIFA World Cup, BetDEX is now taking real-money wagers. Operating on the Solona mainnet, the crypto-betting exchange will conduct business under a ‘beta’ tag until 2023, but interested customers can make real-money bets on the Qatar World Cup immediately. An Isle of Man-licensed company – the first blockchain-based operator …
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The Kansspelautoriteit (KSA), the Dutch Gambling Authority, has issued warnings against three operators for violations of licence requirements. With the early stages of the 2022 FIFA World Cup underway, the KSA revealed that two operators were offering ‘prohibited bets’ in the build-up to the tournament, namely wagering on yellow cards. Although a popular stats betting market in more established online …
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In a major expansion of its African operations, bet365 has confirmed that it has launched a sportsbook offering in Ghana. Lauding the development as a ‘landmark moment’ for the Stoke-based global operator, bet365 confirmed that its site went live in Ghana on Friday 18 November. The firm intended to launch an offering in the country in time for the 2022 …
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