SBC News Betsson extends Racing Club shirt sponsorship deal
Shutterstock

Betsson extends Racing Club shirt sponsorship deal

Betsson has extended its partnership with Racing Club de Avellaneda for a further two years. 

The deal with the Argentine football club will continue to display the Stockholm-listed online gambling group’s logo on the front of team kits.

Betsson CEO, Jesper Svensson, commented: “We are thrilled to take our partnership with Racing Club to the next level as their main sponsor. 

Betsson

“Racing Club’s rich history, passion, and excellence mirror Betsson’s core values, making this collaboration a natural fit. Together, we are ready to continue achieving great success and strengthening our shared vision for the future.”

Betsson and Racing Club first linked up in May 2023, when the operator’s logo first appeared on the upper back of the team’s shirts for all domestic and international matches. 

The pair also stated that the option is there to renew for a further two years after the current extension is up.

“Our collaboration with Racing Club over the past years has been truly exceptional, built on a shared passion for the sport and its fans,” added Maximiliano Bellio, Argentina Country Manager for Betsson.

“This strengthened partnership represents our commitment to not only support the team but also to deepen the connection between Racing Club and its passionate fanbase. Together, we look forward to creating unforgettable experiences that celebrate the club’s rich history and exciting future.”

In further company news, Betsson AB has just expanded its C-level executive team by adding two-new leadership roles focused on strengthening its global operations.

The decision sees Betsson expand its executive team to five C-level members led by President and Group Chief Executive, Pontus Lindwall.

Jesper Svensson has been appointed Chief Executive Officer of Operations (CEO of Operations), and Kristian Saliba takes on the role of Chief Financial Officer of Operations (CFO of Operations).

Check Also

SBC News Full-house for France iCasino debate as UKGC pledges to lead fight against black market

Full-house for France iCasino debate as UKGC pledges to lead fight against black market

Last week’s ICE2025 conference in Barcelona drew a packed audience to the First Gaming in …

SBC News Betsson reinforces commitment to Latin American football

Betsson reinforces commitment to Latin American football

Betsson Group has renewed its sponsorship with Argentinian football club, Boca Juniors, until the 2028 …

SBC News Betsson bolsters Executive Team with Svensson & Saliba

Betsson bolsters Executive Team with Svensson & Saliba

Betsson AB has expanded its C-level executive team by adding two-new leadership roles focused on …