Kambi and Air Dice become latest Swedish B2B licensees

The Swedish Gambling Inspectorate, Spelinspektionen, has issued two more B2B supplier licences to locally-founded Kambi and Finnish firm Air Dice.

Enabling Kambi to continue providing its sportsbook and gaming solutions to Swedish B2C operators and marking an expansion for Air Dice, the licences further expand the country’s B2B marketplace following a new legislative framework introduced earlier this year.

Swedish B2B licences cover a five-year period, meaning both firms will be able to offer their solutions until 1 July 2028. Stockholm-founded and listed Kambi is a long-term supplier to the Swedish market, providing its betting solutions to the likes of Kindred Group’s Unibet brand.

David Carter, Chief Legal Officer at Kambi, said: “We are pleased to have obtained the necessary B2B gambling permits for Sweden which, given Kambi’s heritage, has long been one of our most important markets.

“This further showcases our commitment to upholding the utmost standards of compliance and regulatory requirements which is a cornerstone of Kambi’s success as the world’s leading B2B sportsbook.”

For Kambi, the awarding of a B2B licence by the Swedish Inspectorate represents a continuation of its strategy of operating primarily in regulated markets. As it stands, 94% of the firm’s revenue is derived from these sectors.

A range of suppliers have secured B2B licences since a new law regulating the space was passed in late 2022 and implemented early this year. New licensees so far have included 

SkillOnNet, Synot Games, Programutvecklarna i Norrköping, Yggdrasil, Relax Gaming, Hacksaw Gaming and EveryMatrix.

In contrast to Kambi, which specialises in sportsbook solutions, Air Dice’s area of expertise is in slots and money games for igaming firms. The two do share a client in Unibet, however, Air Dice also holds agreements with Ladbrokes and Napoleons.

“We are delighted to have attained our Swedish market B2B license,” remarked Erkki Nikunen, Partner and Chief Busienss Development Officer at Air Dice.

“Our business continues to expand across multiple regulated jurisdictions and the Swedish license is testament to the hard work, and exemplary standards of our whole team, technology and focus as a company. 

“We look forward to having our games portfolio such as Wandering Devourer, Neon Shifter and many more in our game portfolio available within one of Europe’s leading regulated markets.”