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SBTech targets increased US presence through Isaacs addition

Gavin Isaacs will use his “extensive network, knowledge and experience” of the US market to drive an increased presence for SBTech across the pond.

SBC News SBTech targets increased US presence through Isaacs additionThe former Scientific Games CEO has become the new Non-Executive Chairman for SBTech, a sports betting and gaming technology supplier who reacted to last year’s PASPA repeal by striking several partnership agreements with leading casinos in regulated states including New Jersey and Mississippi.

“The business has already made significant inroads into the newly regulated US sports betting market and I am extremely excited to be able to help and advise the senior management team to expand that even further across 2019 and beyond,” said Isaacs.

A qualified lawyer, Isaacs spent the last four years as CEO and board member of Scientific Games, taking the firm’s revenues from $1.3 billion to $2.9 billion in just two years.

Prior to joining Scientific Games in 2014, he was CEO of SHFL Entertainment, where he grew the company to record revenues, globally expanded its slot business and created a series of commercial opportunities in speciality table-game brands both in land-based casinos and online.

Isaac also spent five years as COO and Executive Vice President at Bally Entertainment, eventually leading the negotiations to buy his former employer while at Scientific Games.

“I was approached by a number of companies since leaving Scientific Games,” Isaacs continued. “However, I chose to join SBTech due to its superior technology, high standards across every discipline, entrepreneurial approach and incredible ambition and potential to grow further across a wide variety of regulated markets including the US where I am based and have an extensive network, knowledge and experience.”

Richard Carter, CEO at SBTech, commented: “We’re thrilled that someone of Gavin’s calibre, credibility and experience has chosen to join SBTech. This is a huge coup for the business.

“Gavin’s two decades of successfully leading, transforming, and acquiring some of the biggest businesses in the gaming sector will be a massive advantage for us, particularly in the US where we have already partnered and gone live with several large brands across multiple states and where there are many more opportunities to grow.”

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