SBC News Voice of the Sports Betting Industry
Holland Casino is targeting a more diverse workplace by signing the Diversity Charter, SER’s Diversity in Business initiative.
The state-owned gaming company, which operates casino venues at 11 locations throughout the Netherlands, has set itself the goal of enrolling at least 50% of its female employees in management development courses.
On gender diversity, the firm also aims to ensure 5% or more of women in its workforce enter or progress into positions of duty manager and operations manager within three years, although diversity is also on the agenda in other areas.
The company strives to be an employer where ‘everyone is welcome and feels safe’, and so is conducting managerial training in this area as well as a biennial integrity survey.
This survey has already achieved a ‘bassline measurement’, the company added, whilst it also aims to prioritise social safety and ‘ensure that people know how to speak out if this is different in practice’.
Maud Provily-Sliepen, Director of Human Resources at Holland Casino, said: “Signing the Diversity Charter goes hand in hand with Holland Casino’s core values. We believe it is important to be a social, safe and inclusive workplace with equal opportunities for everyone.”
By signing up to SER, Holland Casino hopes to underpin its commitment to diversity and inclusion in the workplace. SER is a diversity consultation service In the Netherlands, offering advice to companies in this area as well as referrals to the aforementioned Diversity in Business initiative and its Top Women programme.
Holland Casino’s diversity initiatives can be expected to be rolled out across its suite of casino venues – Breda, Eindhoven, Enschede, Groningen, Leeuwarden, Nijmegen, Rotterdam, Scheveningen, Schiphol (Amsterdam Airport), Utrecht, Valkenburg and Venlo.
The company is one of 27 active operators in the Netherlands – and one of two state-owned ones, alongside the Nederlandse Loterij national lottery – where the online gaming market is apparently reaching maturity two years after re-launch in October 2021, according to the Kansspelautoriteit (KSA).
