SBC News Voice of the Sports Betting Industry
Leading sports and intelligence firm Sportradar has announced that it will act as lead integrity partner for the Brazilian Football Federation (Confederação Brasileira de Futebol – CBF).
The partnership will see Sportradar systems monitor all football matches across all CBF syndicated leagues, as Brazilan football increases its provisions against match fixing and corruption.
The CBF will integrate match monitoring utilising Sportradar’s Fraud Detection System. Furthermore, Sportradar will advise and consult CBF staff and stakeholders on guidance with regards to match-fixing detection, game intelligence and prevention of sports crime.
CBF President Marco Polo Del Nero underlined: “Our commitment is on the integrity of all the competitions, safeguarding all matches from any interference. The betting market is growing and we have to ensure that our competitions are not hit by despicable integrity attacks. We were looking for a leading partner in the world market, with widely recognized work and which already had a broad knowledge of the Brazilian football structure. We are delighted to shake hands withS portradar.”
At present, Sportradar monitors betting patterns on Campeonato Brasileiro Série A and Série B as well as the Brazil Cup through previous agreements with international football governing bodies. CBF governance has granted Sportradar the right to now monitor ‘all-levels’ of Brazilian football.
Sportradar Managing Director Integrity Services Andreas Krannich welcomed an expanded partnership with the CBF: “We have put a lot of energy in building our reputation in North and South America and it is so gratifying to see that work come to fruition. Brazil is so important to the global game – a powerful and much-loved standard bearer for football’s past glories and future excitement. Shaking hands with CBF is a proud moment for us and it only motivates us to continue building our reputation and working hard to protect football and sport in every corner or the globe.”
