SIS, a supplier of products and services to the online and retail betting industry, has signed a multi-year deal to bring 49s-branded virtual racing games to online customers for the first time.
A staple of UK and Irish retail betting shops for over a decade, the 49s-branded virtual horse and greyhound racing, provided by Inspired Gaming Group, will now be available to online customers 24-hours-a-day, seven-days-a-week thanks to SIS’ innovative new SIS Stream platform.
Operators will now be able to offer online customers the opportunity to bet on all their favourite 49s virtual horse racing from Portman Park, Sprint Valley and Steepledowns, in addition to the famous greyhound tracks Brushwood and Millersfield.
The new deal between SIS and Inspired Gaming Group is the second in recent months, following the announcement of an agreement that has seen SIS Stream delivering Inspired-branded virtual content to operators in global regulated markets.
Kevin Pick, Product Manager (Virtual Games) at SIS, said: ‘’49s-branded virtual racing content has been a favourite of retail shop customers for many years, and we’re delighted to be able to bring them to mobile, tablet and desktop users for the first time using the low-latency, high quality SIS Stream service.”
SIS Stream is a multi-platform streaming service that utilises a proprietary low-latency technology to deliver new, bespoke, and third-party content anywhere in the world. Just two months ago, in conjunction with Sporting Times, SIS Stream was launched in Sri Lanka for the first time.