Borsa Italiana – the Italian Stock Exchange, announced on Monday that it had allowed gambling and sports betting operator Sisal Group, to list itself for open trading on their exchange.
Gambling and payment operator Sisal, are one of the leading operators in the region, with reported revenues totaling €772 million (£614 million) for 2013. Italian gaming regulator AAMS, reports that Sisal currently holds 10% of the Italian sports betting market and 4% of the bingo and lottery market.
Sisal brands and enterprises include – Sisal Matchpoint (retail betting), Sisal Lotto (lottery and bingo), Sisal.it (igaming) and Sisal Pay (online payments)
Private equity groups Permira and Apax Partners who own 73% of the operator are set to sell 77.5 million shares (59.2 of the company), at a target buy rate of €6.30 – €7.70 (5.05 – £6.15). If achieved Sisal will be valued at €645 – €790 million (£515 – £625 million)
Sisal Group first filed a request to list and trade its shares on the Borsa Italiana in May 2014. Sisal Group is currently governed by Emilio Petrone CEO and Augusto Fantozzi Chairman. The operator is yet to comment on its potential float, the date from which shares will start trading will be disclosed at a later stage by the Borsa Italiana