SBC News Voice of the Sports Betting Industry
Leading industry media organisation SBC Media’s latest online conference, SBC Digital – Middle East & Africa will play host to a strong cast of experts to discuss key themes and conversation topics in the African and burgeoning Middle Eastern igaming industries.
Kicking off on Wednesday, May 28 with the African portion of the event, the headline topics include a discussion on a cohesive regulatory framework in light of rising internet speeds and affordability of smartphones, future-proofing your brand and winning player loyalty, balancing frictionless transactions with regulatory compliance, the growth of casino, and the current landscape in South Africa.
On Thursday, May 29, the Middle East takes centre stage, with the hot topics being the future of crypto in the region, whether the popularity of sports could lead to a push for a regulated betting market, and the casino industry in the UAE with the Wynn casino project.
SBC News Editor Ted Orme-Claye hosts a discussion entitled ‘Regulate to Elevate: Securing Africa’s Gaming Market for Long-Term Success’ where he’ll be joined by Marcus Hanna of BetToMax, Krassi Ivanova, 10bet’s Head of Fraud, and Abena Osafo-Mensah of the Gaming Commission of Ghana to discuss reformation of responsible gaming measures and futureproofing regulation for the growth of the industry across the continent.
Elsewhere, SBC Media’s Marketing Manager Scott Fulton moderates a fascinating discussion on branding, overcoming barriers to entry and localisation, in a panel aimed at both existing players and new entrants to markets. He’ll be joined by Moshe Adir, Co-Founder of Vegas Kings, Ernest Ghartey of Ghana’s Pridebet, and the vastly experienced Oyindamola Michaels, Country Manager for Livescore in Nigeria.
Lois Bright, Founder of Women in Gaming, Africa, is in charge of a hugely important discussion on the always-fascinating South African market. She’ll be quizzing Will Scott of Meridianbet, Sean Coleman, the CEO of the South African Bookmakers Association, Grant Greeff of SuperSportBet and Robin Bennett, regulatory compliance expert at the Western Cape Gambling and Racing Board on the current landscape in South Africa.
On the casino side, iGaming Expert Editor Joe Streeter welcomes 9jawin’s Adekunle Adenji, Ginjabet’s Akeen Odukoya and betBonanza’s Unity Nwanze for the aforementioned panel on the future of African casino gambling, while on the payment’s side, Payment Expert Editor Rachael Kennedy is joined by McComb Kankham of Africabets, and Bernadette Ewomazino of Gamble Alert to discuss mobile money, KYC and everything involved in frictionless payments across the continent.
Kennedy and Streeter are both back for day two, with Streeter moderating a panel on whether the passion for sports could ever see regulated sports betting in the Middle East, where he’s joined by Dean Akinjobi of Football Media, and Richard Veltri, the Chief Revenue Officer of Sisu Group. Kennedy turns her attention back to crypto, as she leads an expert panel with Malta’s Mark Grech and Joseph Borg on the future of the blockchain in the Middle East, a region with a reputation for being forward thinking on crypto and digital currency matters.
Rounding off the event on day two is a UAE-focused panel moderated by Anton Kaszubowski, Managing Director of SBC Advisory Partners, who is joined by BetArabia’s Founder Danny Eid, and Chairman Jad Gharios to discuss the Wynn casino, the introduction of lottery licenses and what this means for the future of gambling, and the attitude around it, in the UAE.
You can register for the event by clicking here.
