SBC News Voice of the Sports Betting Industry
Soft2Bet has extended its reach into the affiliate management space with the launch of a new brand, ReferOn.
The new affiliate management system will enable companies to “manage large networks” of affiliates, with reporting “on numerous levels” giving users the ability to gain “full control over their data”.
Soft2Bet shared that reporting and grouping variations can be calculated according to brand, company, campaign and even geo levels through ReferOn.
Vladyslav Bondarenko, Product Manager at ReferOn said: “ReferOn‘s highly-advanced features change the way we view affiliates and admin needs through.
“Seeing as this system is not only for internal usage, this creates an additional revenue stream for the business and allows a more streamlined process of integration and access.”
The ReferOn system will feature a rewarding engine that Soft2Bet explained will “offer rewards at the individual, more customised level”. Users will also gain access to a tracking system for payments and invoices.
By using the affiliate management system, ReferOn’s partners will also have access to “multiple widgets, filters and statistics at every level” which make the data accessible for the admin to explore and make informed decisions.
