SBC News Voice of the Sports Betting Industry
EveryMatrix’s JackpotEngine casino gamification engine has received regulatory approval from the Malta Gaming Authority (MGA), expanding the scope of the supplier’s operations in the country.
A Malta-based international enterprise, EveryMatrix will now be able to offer the JackpotEngine product to ‘potentially hundreds’ of igaming brands on the island via its CasinoEngine and SlotMatrix divisions.
The product has been designed by EveryMarix with a specific target on regulated markets, with the firm aiming to assist its operator clients with remaining fully compliant where traditional bonusing is either limited or not an option.
Stian Enger, Head of CasinoEngine at EveryMatrix, said: “The testing we’ve done in the first phase of release has shown exceptional uplift in game rounds, session times and bet size so we’re confident JackpotEngine will be a game changer.
“I’m delighted with the MGA approval and this will significantly boost the product’s roll out in the months to come.”
Further details of the JackpotEngine have seen EveryMatrix look to boost operator control over the selection of games which feature jackpots, as well as other factors such as player segmentation, winning probability, seed amounts, winning cpa and contribution distribution.
The split of contribution funding between operators and players can also be managed via the solution, in addition to allowing for real-time monitoring and reporting of jackpot transactions.
EveryMatrix asserts that game session metric comparisons show that the number of rounds increased by 25% and 11% after the Jackpot engine was introduced, whilst the average bet amount climbed 30% and 50%.
The development follows the publication of EveryMatrix’s Q1 trading update last week, which saw the B2B firm register a net revenue increase of 69% to €23.5m, which in turn drove record profits of €10.5m.
