Sportsbook

The latest sportsbook news for the gambling industry.

BtoBet enters Nigeria with Sahara YangaBet platform partnership

SBC News BtoBet enters Nigeria with Sahara YangaBet platform partnership

Malta-based industry platform and software provider BtoBet has announced that it has signed a supplier provisions agreement with Nigerian licensed gambling group Sahara Game Technology (Sahara). The agreement will see BtoBet become the lead betting and gaming platform supplier for new sports betting brand ‘YangaBet’ (Yangabet.com), as Sahara looks to expand its profile and services within the Nigerian betting market. …

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Potential Brexit impacts see 888 assess Gibraltar operations

GBGA

FTSE250 operator 888 Holdings (888) is considering alternatives to Gibraltar as its operational centre, should the British Overseas Territory be negatively impacted or restricted by Brexit. The governance of 888, are the first industry stakeholders to publicly view Brexit as a potential ‘future risk’ for its operations. Publishing its 2016 annual report, 888 detailed that Gibraltar’s current licensing remit remains …

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Sky Betting & Gaming seeks talent for Sky Bet Deutschland expansion

SBC News Sky Betting & Gaming seeks talent for Sky Bet Deutschland expansion

UK independent bookmaker Sky Betting & Gaming (SB&G) is preparing for the next phase of its international expansion, as the operator looks for new talent to join its Munich office for the launch of new asset ‘Sky Bet Deutschland’. Updating the market, SB&G CEO Richard Flint detailed that the bookmaker was recruiting a number German focused employees to be managed …

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February football winners hurt Kambi Q1 2017 margins

SBC News February football winners hurt Kambi Q1 2017 margins

Issuing a market update, the governance of Stockholm Nasdaq-listed Kambi Group Plc has detailed that its Q1 2017 operating margin has been impacted by a ‘high number of player-friendly outcomes’ in European football leagues. Kambi governance points to the 26 February as its nightmare day, when eleven highly backed favourites won their respective football matches. The platform provider further informs …

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Wayne Bridge & Stephen Hendry launch BetStars ‘Big Calls’ social media campaign

SBC News Wayne Bridge & Stephen Hendry launch BetStars 'Big Calls' social media campaign

Amaya Inc online betting subsidiary BetStars has announced the launch of its latest social media campaign ‘Big Calls’ which will star former England football international Wayne Bridge, and Seven-time World Snooker Champion Stephen Hendry as brand ambassadors. Launching this week, the social media campaign sees each sports star make a ‘big call’ via video phone, as Bridge and Henry share …

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Twitter loses streaming rights to NFL Thursdays

SBC News Twitter loses streaming rights to NFL Thursdays

Social media network, Twitter has lost the right to live stream NFL ‘Thursday Night Games’, as the league chooses Amazon as its new content streaming partner. Updating league stakeholders, NFL governance informed that Amazon, the world’ largest digital retailer had won the right to stream 10 NFL Thursday night games for season 2017/18. US business news sources report that the …

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Bwin explores Polish options, as competition exits market

SBC News Bwin explores Polish options, as competition exits market

Breaking industry trends, GVC Holdings (GVC) European online betting subsidiary Bwin is reported to be pursuing a new Polish operator license despite a severe 12% ‘betting turnover tax’ being implemented this month. Having refused to restructure its new Gambling Act, amid protest from European industry stakeholders, the Polish government has imposed its new online gambling regulatory provisions. In preparation for …

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Knockout Gaming boosts white label marketing provisions with Beehive

SBC News Knockout Gaming boosts white label marketing provisions with Beehive

Industry data-led customer retention marketing (CRM) specialist Beehive continues its strong 2017 commercial momentum securing white-label services provider Knockout Gaming as a new business partner. The partnership will see Knockout Gaming supply Beehive’s omni-channel marketing platform and software to its B2C client sites, with a view of offering an optimal service for its white-label turnkey platform services. The white-label casinos will …

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GVC selects BBH Sport as creative lead for Bwin brand

SBC News GVC selects BBH Sport as creative lead for Bwin brand

GVC Holdings’ European online betting subsidiary Bwin has selected international sports marketing agency BBH Sport as its lead creative agency following a competitive pitch supported by advertising consultancy Oystercatchers. BBH Sport, part of the wider Bartle Bogle Hegarty Group is one of the fastest growing specialised agencies concentrating on creating high impact sports advertising campaigns. The agency has acted as …

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