Sport

News about sports business

SBC’s guide to the World Cup group stage

SBC News SBC's guide to the World Cup group stage

The much anticipated Russian World Cup kicks off imminently, opening the floodgates to a plethora of group stage football. The Luzhniki Stadium in Moscow will host what’s sure to be a spectacular opening ceremony, raising the curtain to a feast of football, as 32 nations battle for a place in the coveted knockout stages of football’s showpiece event. The tournament kicks off …

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World Cup diary – Setting goals for BetRegal’s big event debut

SBC News World Cup diary - Setting goals for BetRegal’s big event debut

BetRegal.com, a new sportsbook created to provide its customers with the “highest possible value” in prices, is pulling into the car park for this summer’s FIFA World Cup in Russia. Ahead of the first game of football’s showpiece event, BetRegal Head of Marketing Aly Lalani addresses his nervousness ahead of the company’s most significant sporting event to date, the importance …

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Paddy Power makes LGBT+ pledge for Russian World Cup

SBC News Paddy Power makes LGBT+ pledge for Russian World Cup

As part of its campaign for the 2018 Russian World Cup, Paddy Power has revealed that for every Russia goal at the tournament it will donate £10,000 to causes dedicated to making football more LGBT+ inclusive. Working with Attitude magazine‘s Foundation, the operator has detailed that its funding will help numerous elements of the LGBT community by challenging LGBT+ prejudice …

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Championship clubs prep for 2018/19 with BetBright and Kindred

SBC News Championship clubs prep for 2018/19 with BetBright and Kindred

EFL Championship football clubs have been busy strengthening their partnerships ahead of the 2018/19 season, with both Nottingham Forest and Aston Villa announcing fresh agreements with BetBright and Kindred Group respectively. Last season’s play-off runner-up Villa has renewed and extended its relationship with Kindred, which has seen the 32Red brand become the club’s new principal partner, with Unibet set to …

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Marathonbet links-up with Premier League champs Man City

SBC News Marathonbet links-up with Premier League champs Man City

Online bookmaker Marathonbet has migrated across Manchester, after becoming the first ever official global betting partner of Manchester City. The new multi-year agreement with last seasons runaway Premier League Champions covers both the men’s and women’s teams, with Marathonbet pledging that fans are to see some of the best odds on market when betting on City in the coming season, …

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New Dawn… UK Racing prepares for new levy authority

SBC News New Dawn... UK Racing prepares for new levy authority

The structure of British Racing governance is set to be revamped, in order to meet the demands of distributing the new horseracing betting levy which is inbound for April 2019. Last week, the governances of the British Horseracing Authority (BHA), Horsemen’s Group and Racecourse Association moved to install a new Racing Authority which will oversee the management of racing’s upcoming levy …

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Sportradar strengthens global ice hockey links with CHL ties

Copyright: alextois / 123RF Stock Photo

Europe’s premier ice hockey competition, the Champions Hockey League (CHL), has signed a long term partnership with Sportradar for its expert integrity insights. The sports data, insight and analysis provider is to work together with the CHL, which pits the leading sides from the top tier of leagues across the continent against each other each year, in order to best …

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New Jersey to accept first sports bet this week

SBC News New Jersey to accept first sports bet this week

New Jersey is all set to begin its sports wagering business this week, following a years long battle, after Governor Phil Murphy signed Assembly Bill 4111, following Delaware’s lead on Tuesday of last week (June 5). Allowing sports betting at the state’s casinos and racetracks for certain professional and collegiate sports or athletic events, local media is stating that Monmouth …

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