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In all my 35 years advising the UK’s gambling industry I can think of no time when it has been so besieged with adverse criticism from the Government, the Parliamentary Opposition, regulators, the media and the general public alike.  Clearly opinions on gambling (whether justified, exaggerated or prejudiced) expressed in the media heavily influence public opinion. The opinions expressed by …

Ahead of this Summer’s World Cup, CEO and Co-founder of award-winning sports media platform Skores, Christian De Cailleux explained to SBC how there is a ‘revolution’ taking place within the way fans and punters consume sports. _________________ SBC: As football coverage continues to expand, do you anticipate Russia 2018 is going to be the most mobile based World Cup yet? Christian …

Former Pinnacle Marketing Director Aly Lalani is one of the key drivers behind BetRegal.com, a new sportsbook created to provide its customers with the “highest possible value” in prices. In the sixth diary of this series, Lalani is reflecting on the lessons learned from 2017, as the company looks ahead to its first full year with a live product. It’s …

As 2017 approaches its culmination, glances are increasingly being thrown towards a huge year ahead and the Russian World Cup on the horizon. Off the back of a winning performance at the SBC Awards 2017 Martin Wachter, CEO of Golden Race, reflects on a busy year for the virtual sports provider: “For Golden Race the year 2017 has been very …

Betting on Football 2018 will feature three exclusive new events targeting those involved in affiliate marketing, esports and football based sponsorship. To mark the fifth edition of the largest international football and betting trade conference, held at Stamford Bridge from 20-23 March, SBC Events will launch the Affiliate Insider Bootcamp, Esports Insider Super Forum and SBC Sponsorship Forum. The AI …

EnergyBet is the main club sponsor for Leyton Orient FC and the official in stadia betting partner for Championship club Millwall FC. Last month, we spoke to the Malta-based operator, whose affiliate partner scheme landed a prize at the recent SBC Awards, about focusing its Leyton Orient partnership on quality fan interactions. As the football season approaches the busy festive …

Standing at the doorstep of 2018, a huge year for sports betting with the FIFA World Cup and the Winter Olympics, we’re taking some time out to look back at the industry in 2017. That’s why we sat down with Finbarr Joy, Group CTO at Superbet, and Stuart Whitfield, CEO at Erlang Solutions. SBC: In terms of developments in digital …

The Remote Gambling Association (RGA) has announced that it would urge the Government to introduce a statutory levy to replace the current system of voluntary funding. The current voluntary funding system which is overseen by GambleAware, is in place to fund research, education, and treatment of problem gambling; as well as to ensure that the National Responsible Gambling Strategy is …

PartnerMatrix is a major product revamp and release for EveryMatrix in 2017. A two-year project led by Levon Nikoghosyan CEO of PartnerMatrix, SBC gets the full low down on what EveryMatrix seeks to deliver to the crowded affiliate and player acquisition marketplace.    _________________ SBC: Hi Levon, thanks for the interview. Can you detail to SBC readers why PartnerMatrix is …

From sponsorship to the ever-expanding world of football media coverage, when it comes to the business of football, SBC has you covered. This edition breaks down the progress of  takeover talks at Newcastle United, and looks at the repercussions of the World Cup failure of the USA.  ____________________ Gulati opts not to seek re-election after World Cup failure The US Soccer …