Belgian sportsbook and casino operator betFIRST has confirmed the appointment of Timothy Mastelinck as its new Chief Marketing Officer. Mastelinck joins betFIRST having previously served as the Global Head of Sponsorships with Kindred and the Belgian Country Marketing Manager for Bwin. Commenting on his new role, Mastelinck stated: “I am very excited to take on this challenge with the leading …
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Svenska Spel has entered into a new partnership with Pari Mutuel Urbain (PMU) which will see the duo launch a new horse racing betting service. Through the partnership, Svenska Spel and PMU will launch ‘Svenska Spel Trotting & Gallop’ – a new wagering category showcasing French and international horseracing fixtures. Adding further value for racing punters, PMU fixtures will be …
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French heritage leisure and casino operator Groupe Barrière will launch its new sportsbook property ‘Barrièrebet’ this week, which will be powered by BetConstruct. The operating firm of 28 luxury casinos and 18 five-star hotels across France, Barrière entered the French online gambling marketplace after securing its sportsbook licence from ANJ – France’s new ‘unified federal authority’ – regulating all gambling …
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Betsson Group has signed an expanded sportsbook content deal with Betgenius which will see the operator integrate the sports betting data and platform provider’s streaming service. Under the agreement, Betsson Group’s portfolio of brands will add Betgenius live streams for a range of sports, including football, basketball, tennis and volleyball. In addition, the data and platform provider will supply live …
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Virtual Live Racing (VLR) has confirmed that it will be sponsoring Irish jockeys Jack and Paddy Kennedy for the 2020/21 racing season. As part of the sponsorship, the two jockeys will feature the VLR logo on their racing silks, increasing brand awareness of the virtual product. Commenting on the sponsorship, Jack Kennedy said: “I’m really excited to be sponsored by …
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Paysafe Group has confirmed the inbound appointment of Ismail ‘Izzy’ Dawood as new Group CFO, who will join the firm’s executive leadership team on 28 September, replacing outgoing incumbent Peter Smith. A 25-year financial services executive, Dawood joins Paysafe from North American credit score software and systems provider Branch International where he formerly served as CFO from 2019 to 2020. …
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CampoBet has been named the exclusive sponsor of the Champions Hockey League (CHL) in Sweden after securing a three year deal with one of ice hockey’s most watched tournaments. As a result of the deal, CampoBet’s logo will appear on rink boards and media backdrops in Sweden during the television broadcasts during the 2020-21 season. Moreover, the betting operators branding …
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We know all about the use of artificial intelligence (AI) based solutions for ‘deflecting’ simple user questions to virtual assistants, or agents, but how do we define what these are? And are the ‘typical case’ questions still the most popular? For Bold360 – the AI conversational software arm of LogMeIn – the answer lies in “white box AI visibility”, which …
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European-wide igaming trade body iGEN has teamed up with Gaming Malta to launch its new workforce initiative ‘Why iGaming’ which will focus on attracting new recruits to Malta’s thriving online gambling sector. Launching the www.whyigaming.eu website, iGEN’s 22 member companies will collaborate with Malta government-sanctioned non-profit Gaming Malta, promoting vacant job roles within Malta’s igaming community. The website will be …
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Fortuna Dusseldorf has secured a new, exclusive sponsorship deal with the Gauselmann Group which the duo has lauded as a ‘long-term and close cooperation’. Under the agreement, Gauselmann will become the gaming partner of the club, building upon an ongoing collaboration that includes stadium sponsorship. The partnership will be led by Merkur, a division of the German gaming giant, which …
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